Digital TV News: Video Research Ltd
Streamhub launches cross-broadcaster video data platform in Japan
Aug 5, 2019 – Streamhub has launched 'catch-an', a data management platform for online video in Japan. In partnership with Video Research, this is the first time that rival broadcasters have worked together to pool their online video inventory to create propositions to report, plan and target campaigns at scale.
News categories:
Streamhub, Video Research Ltd, Akihiro Tsuchiya, Yoshihide Ikeda, Advertising, Digital TV, Japan, Streaming
Four media measurement bodies form global alliance
May 15, 2019 – Media measurement bodies, BARC (India), Médiamétrie (France), Numeris (Canada) and Video Research (Japan) have announced that they will collaborate on future audience measurement initiatives including the development of common technical standards and operational processes.
News categories:
BARC India, Médiamétrie, Numeris, Video Research, Partho Dasgupta, Bruno Chetaille, Neil McEneaney, Yuzuru Kato, Brad Bedford, Advertising, Big Data, Canada, Digital TV, France, India, Japan
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