Digital TV News: Ben Abbatiello
SpotX to power FremantleMedia's programmatic ad-based monetization
Sep 21, 2017 – SpotX has announced that it is partnering with FremantleMedia to help power the monetization of the global media giant’s holistic distribution strategy. The move marks the launch of ad-based monetization for FremantleMedia.
News categories:
SpotX, FremantleMedia, Ben Abbatiello, Samantha Glynne, Advertising, Digital TV, OTT, Worldwide
Sling TV ad slots now available programmatically through SpotX
May 16, 2017 – Advertisers seeking targeted consumer segments across premium over-the-top (OTT) video can now bid in real time on anonymous targeted impressions on Sling TV using one of the newly introduced top addressable data segments.
News categories:
Sling TV, SpotX, Adam Lowy, Ben Abbatiello, Advertising, Big Data, Digital TV, OTT, USA
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