Digital TV News: Gavin Bridge
Plex has largest FAST line-up with 1,112 channels
Apr 17, 2024 – Plex now offers 1,112 free-to-stream live TV channels, with more than 800 available in the US. Plex is the most widely available ad-supported VOD and live TV offering, covering more than 180 countries.
News categories:
Plex, Keith Valory, Todd Hay, Gavin Bridge, Advertising, Digital TV, Streaming, USA, Worldwide
Amagi FAST report unveils 28% rise in global ad impressions
Jan 24, 2024 – Amagi's latest FAST report, comparing Q3 2022 to Q3 2023 and Q4 2022 to Q4 2023, has found consistent growth in ad impressions within the market, with increases of 15% in Q3 and 28% in Q4.
News categories:
Amagi, Srinivasan KA, Gavin Bridge, Advertising, Digital TV, Market Research, Streaming, Worldwide
84% of U.S. advertisers to increase FAST investments in 2024
Nov 8, 2023 – Xumo and Comcast Advertising have released a report exploring the growing usage of FAST among advertisers and consumers in the U.S., and the role it is playing in multiscreen TV advertising plans.
News categories:
Comcast Advertising, Xumo, Marcien Jenckes, Megan Halscheid, Advertising, Digital TV, Market Research, Streaming, USA
Half of U.S. consumers prefer using ad-supported video services to reduce costs
Sep 8, 2021 – More than half (50.6%) of U.S. consumers prefer using ad-supported video (AVOD) services to reduce or eliminate subscription fees, according to research from Future Today and Variety's Variety Intelligence Platform (VIP+).
News categories:
Future Today, Variety, Vikrant Mathur, Gavin Bridge, Digital TV, Market Research, Streaming, USA
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