Digital TV News: Network 10
7.5 million Australians now watching BVOD
Feb 22, 2022 – Data from Roy Morgan shows 7.5 million Australians now watch Broadcast Video on Demand (BVOD) services. Viewership grew strongly during the early stages of the pandemic in 2020. This level of growth was always going to be hard to maintain.
News categories:
Roy Morgan, Michele Levine, Australia, Digital TV, Market Research, Streaming, Subscribers
Paramount+ to debut in Australia on August 11th
May 7, 2021 – ViacomCBS Australia & New Zealand has announced that its streaming service, Paramount+, will launch in Australia on August 11, 2021. Priced at $8.99 per month, subscribers will have access to more than 20,000 episodes and movies.
News categories:
ViacomCBS, Beverley McGarvey, Australia, Digital TV, Streaming
Future of TV in Australia is linear + BVOD
Feb 25, 2021 – At the Future of TV Advertising Sydney forum, OzTAM CEO Doug Peiffer has shared top line test data from Virtual Australia (VOZ), the new all-screen, cross-platform Total TV planning and reporting database.
News categories:
OzTAM, Virtual Australia, Doug Peiffer, Advertising, Australia, Digital TV, Market Research, Smart TV, Streaming
8.6 million Australians now watching BVOD
Jan 28, 2021 – Data from Roy Morgan shows 8.6 million Australians now watch BVOD services which include ABC iView, SBS On Demand, 7plus, 9Now and 10 Play. All five leading services have grown strongly during 2020.
News categories:
Roy Morgan, Michele Levine, Australia, Digital TV, Market Research, Streaming
OzTAM adds co-viewing to BVOD reporting
Sep 10, 2020 – OzTAM has introduced CTV co-viewing data to its VPM Report. The enhancement evolves the VPM service from a 1:1 people-to-device measure for BVOD to reflect that people often watch BVOD content together on a CTV.
News categories:
OzTAM, Doug Peiffer, Advertising, Australia, Big Data, Digital TV, Market Research, Streaming
First Total TV findings released by Virtual Australia (VOZ)
Feb 27, 2020 – In the first stage of a phased rollout, OzTAM, Regional TAM and Nielsen have released top line findings from the new Virtual Australia (VOZ) Total TV database, which brings together broadcast viewing on TV sets and connected devices.
News categories:
Virtual Australia, Doug Peiffer, Australia, Digital TV, Market Research
Australia's Network 10 and You.i announce app partnership
Oct 10, 2019 – Network 10 has announced a partnership with You.i TV for its broadcast video on-demand app, 10 Play. The plan is to standardise the 10 Play app user experience across video streaming platforms and unlock new ad formats, beyond pre and mid-roll ads.
News categories:
Network 10, You.i TV, Liz Baldwin, Rod Prosser, Jason Flick, Advertising, Apps, Australia, Digital TV, Streaming
Network 10 to provide ID-linked addressable segments to advertisers
May 28, 2019 – Network 10 has announced that from 1 July, it will make available multi-platform, multi-device, data-driven segments on its digital sites 10 Play and 10 Daily. The segments will be backed by 10's own first-party data and boosted by 10's partnership with Lotame.
News categories:
Network 10, Rod Prosser, Gareth Tomlin, Advertising, Australia, Big Data, Digital TV, Streaming
Australia's Network 10 signs up with Lotame for audience data
Feb 19, 2019 – Network 10 has signed a partnership with data management platform Lotame as it continues to accelerate the roll out of its data solutions. The partnership gives 10 access to Lotame’s extensive third-party data sets.
News categories:
Network 10, Lotame, Christian Williams, Luke Williams, Advertising, Australia, Big Data, Digital TV
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