Streaming (Over-the-top, OTT, P2P, PC-TV, Internet TV, online video, IP Video) News

Roku concludes extension agreement with Amazon
Apr 4, 2022 – Roku (Nasdaq: ROKU) has concluded a multi-year extension to its distribution agreement with Amazon, enabling its customers to continue to access the Prime Video and IMDb TV apps on their Roku devices.
News categories: Roku, Amazon, Digital TV, Streaming, USA, Worldwide

NPAW to present smart CDN Balancer, new analytics capabilities at NAB 2022
Mar 31, 2022 – NPAW will be introducing CDN Balancer, a smart system to balance loads between content delivery networks (CDNs) based on quality of experience, as well as expanded analytics capabilities for video streaming at NAB 2022.
News categories: NPAW, Ferran G. Vilaró, Big Data, Content Distribution, Digital TV, NABShow, Streaming, Worldwide

IAB Tech Lab updates Connected TV ad format guidelines
Mar 31, 2022 – IAB Tech Lab has updated its ad format guidelines to include Digital Video and CTV formats. The update accounts for higher resolution, wider screens, and the opportunities for ad interactions in CTV that exist in today's world.
News categories: IAB Tech Lab, Anthony Katsur, Nick Short, Advertising, Digital TV, Streaming, USA

TelevisaUnivision's ViX launches in the U.S. and Latin America
Mar 31, 2022 – TelevisaUnivision has announced that ViX is now available in the U.S., Mexico and most of Spanish-speaking Latin America. ViX is a two-tier service with the free AVOD product launched today and an SVOD option, ViX+, coming in 2H 2022.
News categories: TelevisaUnivision, ViX, Pierluigi Gazzolo, Rafael Urbina, Digital TV, Latin America, Streaming, USA

Pluto TV comes to Xbox consoles and Windows PCs
Mar 31, 2022 – Pluto TV has announced the availability of its free streaming television service on Xbox Series X|S, Xbox One, and on PCs with Windows 10 or Windows 11, in several European countries and in Latin America.
News categories: Pluto TV, Xbox, Olivier Jollet, Digital TV, Europe, Latin America, Streaming

VIZIO introduces Jump Ads to connect linear TV with streaming
Mar 31, 2022 – VIZIO (NYSE: VZIO) has introduced Jump Ads. Jump Ads gives programmers and brands the ability to present an interactive overlay at the end of linear TV programs, directing viewers into a supporting app on the VIZIO operating system.
News categories: VIZIO, Fox Entertainment, Adam Bergman, Natalie Park, Advertising, Digital TV, Smart TV, Streaming, USA

32 million U.S. households are OTT video 'service hoppers'
Mar 31, 2022 – Parks Associates reseaarch has found that 36% of OTT subscribers, roughly 32 million U.S. households, are 'service hoppers', OTT subscribers who switched between services and resubscribed multiple times in the previous twelve months.
News categories: Parks Associates, Elizabeth Parks, Digital TV, Market Research, Streaming, USA

FFalcon selects SpringServe for TCL Channel ad monetization
Mar 31, 2022 – SpringServe has announced an integration with FFalcon to power the TCL Channel inventory. SpringServe’s advanced ad serving and inventory management technology helps clients streamline their monetization.
News categories: SpringServe, FFalcon, Leon Siotis, Advertising, Digital TV, Smart TV, Streaming, Worldwide

33% of U.S. Netflix subscribers share the service
Mar 29, 2022 – Research from Leichtman Research Group (LRG) has found that 83% of U.S. households have at least one streaming video service from fifteen top DTC and SVOD services; including 67% of all households with Netflix.
News categories: Leichtman Research, Bruce Leichtman, Digital TV, Market Research, Streaming, USA