USA (United States of America) Digital TV News

Altice USA makes offer for Cogeco to get hold of Atlantic Broadband
Sep 2, 2020 – Altice USA (NYSE: ATUS) has presented an offer to acquire Cogeco. Altice USA plans to sell Cogeco's Canadian assets to Rogers Communications (TSX:RCI.A and RCI.B, NYSE: RCI) so as to be left with ownership of Atlantic Broadband.
News categories: Altice USA, Cogeco, Rogers Communications, Atlantic Broadband, Dexter Goei, Cable TV, Canada, Digital TV, MandA, USA

U.S. daily TV viewing time up 15 minutes in Q2 2020 versus Q2 2019
Sep 1, 2020 – Effectv has released the latest edition of their TV Viewership Report. The report explores viewership trends for Q2 2020 and compares those findings to the same period last year, as well as Q1 2020.
News categories: Effectv, Comcast Advertising, John Brauer, Maria Weaver, Digital TV, Market Research, USA

Syncbak's VUit aggregates Local TV streaming content
Sep 1, 2020 – Syncbak has announced the launch of VUit, a free, ad-supported streaming service built in partnership with local television station groups. VUit aims to be the 'Netflix of Live, Local and Free'.
News categories: Syncbak, Jack Perry, Digital TV, Streaming, USA

Skyboxe receives FCC certification for 4G TV gateway
Sep 1, 2020 – Skyboxe has announced that its Skyboxe Hub 4G has received an equipment authorization from the FCC. The Skyboxe Hub 4G combines hardware and data connectivity with entertainment and productivity software.
News categories: Skyboxe, Jeff Allen, 5G, Digital TV, Gateway, Set Top Box, USA

DISH Media and Verizon Media automate addressable advertising
Aug 31, 2020 – Verizon Media has announced an advanced TV partnership with DISH Media in which Verizon Media’s demand-side platform (DSP) will provide automated access to DISH’s household addressable ad inventory.
News categories: Verizon Media, DISH Media, Kelly Liang, Kevin Arrix, Advertising, Big Data, Digital TV, USA

78% of U.S. households have an SVOD service
Aug 28, 2020 – Research from LRG finds that 78% of all U.S. households have an SVOD service from Netflix, Amazon Prime, and/or Hulu – up from 69% in 2018, and 52% in 2015. 55% of U.S. households now have more than one of these SVOD services.
News categories: Leichtman Research, Bruce Leichtman, Digital TV, Market Research, Streaming, USA

Edge Networks selects ENENSYS for Evoca roll out
Aug 28, 2020 – ENENSYS has announced that Edge Networks has selected ENENSYS for its hybrid NEXTGEN TV service, Evoca. The solution includes an ATSC 3.0 Head-End and test and monitoring products.
News categories: ENENSYS, Edge Networks, Régis Le Roux, ATSC 3, Content Distribution, Digital TV, USA

TVision releases H1 2020 TV Performance Report
Aug 27, 2020 – TVision has released its H1 2020 TV Performance Report. The report recognizes the brands, commercials, and TV/OTT content that best captured viewer engagement in a period that saw unprecedented levels of TV viewing and major changes to programming and advertising.
News categories: TVision, Luke McGuinness, Joanne Leong, Advertising, Digital TV, Market Research, USA

CTV more effective than linear in driving consumer behaviors
Aug 25, 2020 – Unruly has released a report on consumer attitudes and consumption habits around connected TV (CTV) during the COVID-19 pandemic. One takeaway is that CTV advertising performs better than linear TV across key indicators.
News categories: Unruly, Terence Scroope, Advertising, Big Data, COVID-19, Digital TV, Market Research, Streaming, UK, USA