USA (United States of America) Digital TV News

Consumer study finds strong appeal for features of ATSC 3.0
Jan 23, 2019 – Research from the Phoenix deployment of Next-Gen Television shows that the new service delivering live, over-the-air TV could increase broadcast TV viewing and drive sales of new television receivers.
News categories: Pearl TV, Magid, Anne Schelle, Bill Hague, ATSC 3, Digital TV, Market Research, USA

WideOrbit and Mediaocean automate local broadcast TV ad transactions
Jan 23, 2019 – WideOrbit and Mediaocean are partnering to automate the buying and selling of local broadcast ad spots, making it easier for media buyers to add local television inventory to brand campaigns.
News categories: WideOrbit, Mediaocean, Eric R. Mathewson, Bill Wise, Advertising, Digital TV, USA

Comcast cable video subscribers down 29,000 in 4Q 2018
Jan 23, 2019 – Comcast (NASDAQ: CMCSA) has reported results for the quarter and year ended December 31, 2018. In the quarter, total cable video customer net losses were 29,000. At Sky, customer relationships increased by 164,000.
News categories: Comcast, Sky, Cable TV, Digital TV, Europe, Results, Satellite, Streaming, Subscribers, USA

Viacom agrees to acquire Pluto TV
Jan 22, 2019 – Viacom (NASDAQ: VIAB, VIA) has announced that it has entered into a definitive agreement to acquire Pluto TV, the leading free streaming television service in the U.S., for $340 million in cash.
News categories: Viacom, Pluto TV, Bob Bakish, Tom Ryan, Digital TV, MandA, Streaming, USA

WarnerMedia launches content innovation lab
Jan 22, 2019 – WarnerMedia has announced plans to launch the WarnerMedia Innovation Lab, an incubator that will combine emerging technologies with content from across its operating units to create new and innovative consumer experiences and businesses.
News categories: WarnerMedia, John Stankey, Jesse Redniss, 5G, Advertising, Big Data, Digital TV, Metaverse, Smart Home, USA

Comscore expands partnership with NBC and Telemundo owned stations
Jan 22, 2019 – Comscore and NBCUniversal Owned Television Stations (NBC and Telemundo owned stations), have announced a partnership. All NBC and Telemundo owned stations will now use Comscore’s linear TV currency, as well as its local mobile and desktop insights.
News categories: Comscore, NBCUniversal, Bryan Wiener, Frank Comerford, Advertising, Big Data, USA

Verance and Fincons Group partner for Next Gen TV
Jan 22, 2019 – Verance has announced that it has partnered with Fincons Group. The partnership, targeting the U.S. and Europe, combines Fincons' expertise deploying HbbTV applications with Verance's watermark technology.
News categories: Verance, Fincons, Nil Shah, Francesco Moretti, ATSC 3, Content Identification, Digital TV, Europe, HbbTV, USA

Entertainment device voice control a key feature for 43% of U.S. households
Jan 22, 2019 – Research from Parks Associates finds that 43% of U.S. broadband households that own or plan to purchase a smart TV or streaming media player consider voice control to be an important feature for their next purchase.
News categories: Parks Associates, Craig Leslie, Digital TV, Market Research, Set Top Box, Smart Home, Smart TV, USA

Blockgraph secure data sharing initiative adds industry partners
Jan 22, 2019 – Comcast Cable Advertising (Nasdaq: CMCSA) has launched the next phase of Blockgraph. Comcast is now working with other industry partners in an effort that will facilitate the secure exchange of privacy-compliant audience insights for addressable advertising.
News categories: Blockgraph, Comcast, Jason Manningham, Marcien Jenckes, Kern Schireson, David Kline, Paola Colombo, Advertising, Big Data, Cable TV, Digital TV, USA