USA (United States of America) Digital TV News

Roku launches ad-supported streaming channel
Sep 6, 2017 – Roku has announced the launch of 'The Roku Channel,' a new streaming channel on the Roku platform specifically dedicated to giving customers free access to a collection of top films and more.
News categories: Roku, Rob Holmes, Digital TV, Set Top Box, Streaming, USA

Midco to launch TiVo Whole Home Experience in Lawrence
Aug 31, 2017 – As part of its ongoing goal to bring superior products and provide quality services to its Kansas customers, Midco will launch the TiVo Whole Home Experience on September 5.
News categories: Midco, TiVo, Tom McAdaragh, Cable TV, Digital TV, Set Top Box, USA

Consolidated launches OTT service powered by Olympusat and Viaccess-Orca
Aug 31, 2017 – Viaccess-Orca has announced that Consolidated Communications has launched a targeted OTT offering across its footprint using Olympusat's VEMOX content preparation service powered by Viaccess-Orca's TV Everywhere solution.
News categories: Viaccess-Orca, Olympusat, Consolidated Communications, Paul Molinier, Tom Mohler, Rob Koester, Content Distribution, Content Protection, Digital TV, IBCShow, Streaming, USA

fuboTV chooses Nielsen Marketing Cloud to enable addressable TV advertising
Aug 31, 2017 – Nielsen (NYSE: NLSN) has announced that fuboTV, a leading sports-first live streaming TV service, has selected Nielsen Marketing Cloud's Data Management Platform (Nielsen DMP) to power its addressable TV advertising capabilities.
News categories: Nielsen, fuboTV, Damian Garbaccio, David Gandler, Advertising, Digital TV, Streaming, USA

SpotX fully acquired by RTL Group
Aug 30, 2017 – SpotX has announced that RTL Group will acquire all remaining shares in SpotX. The investment demonstrates RTL Group’s continued commitment to its ambitious ad tech strategy and recognition of SpotX’s impressive growth and execution of its strategic objectives.
News categories: SpotX, RTL Group, Mike Shehan, Steve Swoboda, Bert Habets, Guillaume de Posch, Advertising, MandA, USA, Worldwide

North America to add 59 million SVOD subscribers
Aug 27, 2017 – The North American SVOD sector is by far the most mature in the world, with 112 million SVOD subscribers to movie and TV episode platforms by end-2016. However, there is plenty of growth left in the sector, according to Digital TV Research.
News categories: Digital TV Research, Simon Murray, Canada, Digital TV, Market Research, Streaming, Subscribers, USA

Roku increases streaming media player market share in the US
Aug 23, 2017 – According to Parks Associates, Roku is increasing its lead in the streaming media player landscape. As of Q1 2017, 37% of streaming media players owned by U.S. broadband households are Roku devices, up from one-third in Q1 2016.
News categories: Parks Associates, Glenn Hower, Digital TV, Market Research, Streaming, USA

Tru Optik and Neustar expand audience targeting options for OTT
Aug 23, 2017 – Tru Optik has announced a partnership with Neustar. Through the partnership, the Neustar AdAdvisor Audiences and Data Onboarding capabilities become available for OTT ad-campaign targeting via Tru Optik’s OTT Marketing Cloud.
News categories: Tru Optik, Neustar, Andre Swanston, Steven Wolfe Pereira, Advertising, Big Data, Digital TV, Streaming, USA

Major U.S. pay TV providers lost 656,000 subscribers in 2Q 2017
Aug 17, 2017 – Leichtman Research Group (LRG) has found that the largest pay-TV providers in the US lost about 656,000 net video subscribers in 2Q 2017, compared to a loss of about 715,000 subscribers in 2Q 2016.
News categories: Leichtman Research, Bruce Leichtman, Cable TV, Digital TV, IPTV, Satellite, Subscribers, USA