USA (United States of America) Digital TV News

Cable’s first live PPV sports event in Ultra HD delivered by iN DEMAND with SES
Jun 29, 2017 – SES (Paris; Luxembourg: SESG) has announced the successful delivery of iN DEMAND and cable’s first 4K live Pay-Per-View (PPV) sports event broadcast, Bellator NYC: Sonnen vs Silva Mixed Martial Arts, over the SES Ultra HD distribution platform.
News categories: SES, iN DEMAND, Steve Corda, John Schultz, Cable TV, Content Distribution, Digital TV, IPTV, Satellite, USA

US SVOD users are not all alike
Jun 28, 2017 – Approximately two-thirds of US adult broadband users now enjoy online subscription video-on-demand (SVOD) services like Netflix on their home television. That being said, SVOD users are far from homogenous, especially when it comes to TV viewing behavior and the role that subscription streaming plays.
News categories: TDG, Michael Greeson, Digital TV, Market Research, Streaming, USA

Smart TVs to drive nearly half of US installed Connected TV device growth
Jun 28, 2017 – By the end of 2020 there are forecast to be 260 million installed devices attached to the internet and able to deliver apps to TVs, according to NPD. This represents 31 percent growth in TV-connected devices over the forecast period.
News categories: NPD, John Buffone, Blu-ray, Digital TV, Gaming, Market Research, Set Top Box, Smart TV, USA

Horowitz to release State of dMVPDs study
Jun 27, 2017 – Today, 70% of U.S. TV viewers 18+ stream at least some of the content they watch, according to Horowitz Research. The introduction of Hulu with Live TV and YouTube TV signal a new era of competition to traditional cable, satellite, and fiber optic TV providers.
News categories: Horowitz, Adriana Waterston, Digital TV, Market Research, Streaming, USA

U.S. Connected CE purchase rates in gentle decline
Jun 27, 2017 – Research from Parks Associates reveals challenges manufacturers face as they seek to drive higher rates of purchase in the connected CE markets. While consumer intentions in 2017 mirror the levels of the previous two years, the long-term trend shows lower percentages of households buying CE than in the past.
News categories: Parks Associates, Tricia Parks, Digital TV, Gaming, Market Research, Set Top Box, Smart TV, Smartphone, Tablet, USA

AT&T launches 5G trial with DIRECTV NOW in Austin
Jun 27, 2017 – AT&T's trial delivers an ultra-fast internet connection using Ericsson’s 5G RAN and the Intel 5G Mobile Trial Platform. The trial participants can stream premium live TV via DIRECTV NOW and experience faster broadband services—all over a fixed wireless 5G signal.
News categories: AT&T, Intel, Ericsson, Marachel Knight, Sandra Rivera, Joakim Sorelius, 5G, Broadband, Digital TV, Streaming, USA

Kagan releases multichannel projections for the U.S.
Jun 26, 2017 – The increasing loss of traditional multichannel subscribers in the U.S. is further splintering a video landscape in which streamed bundles, online subscription services, self-aggregation and over-the-air delivery are playing more prominent roles, according to Kagan.
News categories: Kagan, Ian Olgeirson, Digital TV, Market Research, USA

Consolidated Communications to launch Spanish-language TV Everywhere with Olympusat
Jun 22, 2017 – Olympusat has announced that Consolidated Communications will roll out its VEMOX platform to deliver a Spanish-language OTT TV Everywhere service. VEMOX combines technology and content, making it easier for consumers to access top-quality content.
News categories: Olympusat, Consolidated Communications, Tom Mohler, Rob Koester, Content Distribution, Digital TV, TV Everywhere, USA

SpotX and Immersion team up on Haptic-Responsive video advertising
Jun 22, 2017 – SpotX and Immersion (NASDAQ:IMMR) have joined forces to bring haptic-responsive video advertising opportunities to market at scale on mobile devices. The pair will bring Immersion’s haptic technology to all media owners on SpotX’s platform.
News categories: Immersion, SpotX, Sergio De Acha, Kristen Williams, Advertising, Digital TV, Mobile, USA, Worldwide