SAARC Pay TV and SVOD subscribers to reach 371 million in 2023

SAARC Pay TV and SVOD subscribers to reach 371 million in 2023

Following Dataxis latest research, Pay TV and OTT(SVOD) subscribers in SAARC countries are projected to reach 371 million in 2023, growing at a CAGR of 7.4% compared to 226 million in 2017. India is by far the biggest market among SAARC countries, accounting for 81% of the total Pay TV and OTT subscriber base.

The Pay TV and OTT revenues in SAARC will be growing at a CAGR of 9.4%, accounting for US$18 billion in 2023. India will contribute up to 80% to the total Pay TV and OTT revenues, accounting for US$ 14.7 billion out of the total SAARC revenues.