Digital TV News: Bitcentral

Bitcentral enables Dynamic Ad Insertion for Cowles Broadcasting on NewsON
Apr 19, 2021 – Bitcentral has announced support for ad trigger insertion in its FUEL online video platform. The solution is being used by Cowles Broadcasting to enable Dynamic Ad Insertion (DAI) for its launch on the NewsON service.
News categories: Bitcentral, Cowles Broadcasting, NewsON, Greg Morrow, Neal Boling, Ron Stitt, Advertising, Digital TV, Streaming, USA

Bitcentral partners with SpotX for Server-side Ad Insertion
Apr 4, 2019 – Bitcentral has announced that it is using SpotX’s programmatic video ad serving technology to empower FUEL, Bitcentral’s cloud-based Linear on Demand (LOD) platform. LOD streaming channels keep viewers engaged 5x longer than VOD.
News categories: Bitcentral, SpotX, Fred Fourcher, Joshua Sharma, Advertising, Digital TV, NABShow, Worldwide