Digital TV News: Crackle

US broadband households interested in innovative offerings accessed via TV
Jan 16, 2020 – Parks Associates has found that over one-quarter of US broadband households are interested in innovative offerings accessed via television, such as offline viewing, video gaming, food delivery, ride sharing, and gambling.
News categories: Parks Associates, Steve Nason, Elizabeth Parks, Digital TV, Market Research, USA

MediaMath bidding infrastructure to integrate LiveRamp identities
Nov 5, 2019 – MediaMath has announced a partnership with LiveRamp (NYSE: RAMP). LiveRamp’s IdentityLink (IDL) will be integrated into MediaMath’s bidding infrastructure, providing marketers a best in class experience for targeting and measurement.
News categories: LiveRamp, MediaMath, Travis Clinger, Jeremy Steinberg, Advertising, Big Data, Digital TV, OTT, USA

A recession could leave streaming subscriptions vulnerable
Oct 29, 2019 – Millennials are poised to have their pockets hardest hit should the economy take a downturn, with the impact on their spending power directly upending loyalties to app subscriptions across entertainment, according to MIDiA Research.
News categories: MIDiA Research, Digital TV, Market Research, Worldwide

Sony and Chicken Soup for the Soul launch Crackle Plus
May 14, 2019 – Sony Pictures Television (SPT) and Chicken Soup for the Soul Entertainment (CSS Entertainment) (Nasdaq: CSSE) have launched their new streaming video joint venture named 'Crackle Plus' and announce closing of related transactions.
News categories: Chicken Soup for the Soul, Sony Pictures Television, Digital TV, OTT, USA

Sony and Chicken Soup for the Soul form Crackle Plus joint venture
Mar 28, 2019 – Sony Pictures Television and Chicken Soup for the Soul Entertainment (Nasdaq: CSSE) have announced the signing of a definitive agreement to establish a new streaming video joint venture to be branded 'Crackle Plus'.
News categories: Sony Pictures Television, CSS Entertainment, Mike Hopkins, William J. Rouhana Jr, Digital TV, OTT, USA

Amazon introduces Fire TV Stick 4K and new Alexa Voice Remote
Oct 3, 2018 – Amazon (NASDAQ: AMZN) has announced the Fire TV Stick 4K, the most powerful streaming media stick available, plus a new Alexa Voice Remote. The Alexa Voice Remote is also available with the recently launched Fire TV Cube.
News categories: Amazon, Marc Whitten, John Couling, Canada, Digital TV, Germany, India, Japan, OTT, Set Top Box, UK, USA

Hearst Television launches private marketplace for Connected TV advertising
Sep 24, 2018 – Hearst Television has launched Hearst Anyscreen, an OTT advertising platform which combines preferred access to Hearst-owned programming, with delivery partners such as Roku. Hearst Anyscreen will enable brands to tap into the dramatic growth of Connected TV viewing.
News categories: Hearst Television, dataxu, Jordan Wertlieb, Jonathan Sumber, Mike Baker, Advertising, Digital TV, OTT, Set Top Box, USA

Latin America OTT revenues to climb by $4 billion
Aug 9, 2018 – According to Digital TV Research, revenues from OTT TV episodes and movies for 19 Latin American countries will grow by $4 billion to $6.43 billion in 2023; up from the $2.47 billion recorded in 2017.
News categories: Digital TV Research, Simon Murray, Argentina, Brazil, Chile, Colombia, Digital TV, Latin America, Market Research, Mexico, OTT, Subscribers

Roku adds 'Featured Free' content links to Roku UI
Aug 8, 2018 – Roku (Nasdaq: ROKU) has announced tat it is beginning the roll out of a navigation change to the Roku home screen called 'Featured Free,' which provides users with direct links to free content from The Roku Channel, ABC, The CW, CW Seed, FOX, Freeform, Pluto TV, Sony Crackle, Tubi and more.
News categories: Roku, Rob Holmes, Digital TV, OTT, Set Top Box, USA, UX