Digital TV News: Adam Turner
ITV launches linear addressable advertising in YouView homes
Oct 11, 2023 – ITV has announced the launch of linear addressable advertising across ITV2, ITV3, ITV4 and ITVBe in YouView homes, opening up addressable targeting for advertisers in live broadcast viewing.
News categories:
ITV, Omnicom, Ben Allen, Adam Turner, Advertising, Broadcast, Digital TV, Middleware, UK
Fetch TV rolls out Mighty Gen 4 personal video recorder
May 2, 2022 – Fetch TV has begun rolling out its latest set-top box, the Mighty Gen 4 Personal Video Recorder (PVR). The Mighty Gen 4 PVR is powered by the latest chipset and Wi-Fi technology, and is an upgrade to the Mighty Gen 3 PVR.
News categories:
Fetch TV, Scott Lorson, Adam Turner, Trevor Long, Stephen Fenech, Australia, Digital TV, DVR, Terrestrial
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