Digital TV News: Dina Roman
Fubo debuts four new interactive CTV ad formats
Nov 18, 2024 – FuboTV (NYSE: FUBO) has announced the availability of four new interactive CTV ad formats, including transactional and gamified variants, to further drive audience ad engagement.
News categories:
FuboTV, Dina Roman, Advertising, Digital TV, USA, UX
Fubo launches home screen CTV ad format
Sep 6, 2024 – FuboTV (NYSE: FUBO) is enhancing its ad inventory with a new CTV ad format that enables the display of advertiser-branded video content on the home screen of Fubo's CTV platform.
News categories:
Fubo, Dina Roman, Advertising, Digital TV, Streaming, USA, UX
Fubo unveils new CTV ad offerings at 2024 IAB NewFronts
May 1, 2024 – FuboTV (NYSE: FUBO) announced during IAB NewFronts a suite of four new CTV ad units, expanding the volume and variety of the company's ad offerings.
News categories:
Fubo, Dina Roman, Advertising, Digital TV, NewFronts, Streaming, USA
EDO will provide ad engagement data for FuboTV
Dec 19, 2023 – EDO and FuboTV (NYSE: FUBO) have partnered to measure consumer behavior across Fubo's sports, news and entertainment content. EDO will provide CTV ad engagement data for all ad campaigns.
News categories:
Fubo, EDO, Dina Roman, Kevin Krim, Advertising, Canada, Digital TV, France, Spain, Streaming, USA
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