Digital TV News: Leichtman Research

Top U.S. pay-TV providers lost 1,730,000 subscribers in 2Q 2023
Aug 15, 2023 – Leichtman Research Group (LRG) has found that the largest pay-TV providers in the U.S. lost about 1,730,000 video subscribers in 2Q 2023, compared to a loss of about 1,725,000 in 2Q 2022.
News categories: Leichtman Research, Bruce Leichtman, Cable TV, Digital TV, IPTV, Satellite, Streaming, Subscribers, USA

88% of U.S. households have an SVOD service
Aug 9, 2023 – Research from Leichtman Research (LRG) finds that 83% of U.S. households have an SVOD service from Netflix, Amazon Prime, and/or Hulu, with additional streaming services adding another 5 percentage points.
News categories: Leichtman Research, Bruce Leichtman, Digital TV, Market Research, Streaming, USA

49% of U.S. adults watch video via a CTV device daily
Jun 2, 2023 – Leichtman Research Group (LRG) has found that 88% of U.S. TV households have at least one internet-connected TV device, compared with 82% in 2021, 74% in 2018, and 44% in 2013.
News categories: Leichtman Research, Bruce Leichtman, Digital TV, Market Research, Set Top Box, Smart TV, Streaming, USA

U.S. Q1 pay-TV subscriber losses higher than in any previous quarter
May 16, 2023 – Leichtman Research Group (LRG) has found that the largest pay-TV providers in the U.S. lost about 2,215,000 net video subscribers in 1Q 2023, compared to a net loss of about 1,850,000 in 1Q 2022.
News categories: Leichtman Research, Bruce Leichtman, Cable TV, Digital TV, IPTV, Satellite, Streaming, Subscribers, USA

Major U.S. pay-TV providers lost nearly 6 million subscribers in 2022
Mar 3, 2023 – Leichtman Research (LRG) has found that the largest pay-TV providers in the U.S. lost about 5,880,000 net video subscribers in 2022, compared to a pro forma net loss of about 4,700,000 in 2021.
News categories: Leichtman Research, Bruce Leichtman, Cable TV, Digital TV, IPTV, Satellite, Streaming, Subscribers, USA

Major U.S. pay TV providers lost 785,000 subscribers in 3Q 2022
Nov 14, 2022 – Leichtman Research Group (LRG) has found that the largest pay-TV providers in the U.S. lost about 785,000 net video subscribers in 3Q 2022, compared to a pro forma net loss of 650,000 in 3Q 2021.
News categories: Leichtman Research, Bruce Leichtman, Cable TV, Digital TV, IPTV, Satellite, Streaming, Subscribers, USA

66% of U.S. TV households have a live pay-TV service
Oct 21, 2022 – Research from Leichtman Research Group (LRG) finds that 66% of U.S. TV households now have some form of pay-TV service (cable, satellite, telco, or vMVPD), down from 79% in 2017, 88% in 2012, and 85% in 2007.
News categories: Leichtman Research, Bruce Leichtman, Digital TV, Market Research, TV Services, USA

59% of U.S. adults watch video on non-TV devices daily
Aug 24, 2022 – Research from Leichtman Research Group (LRG) finds that 59% of adults in the U.S. watch video on non-TV devices (including mobile phones, home computers, tablets, and eReaders) daily – compared to 55% in 2020, 43% in 2017, and 18% in 2012.
News categories: Leichtman Research, Bruce Leichtman, Digital TV, Market Research, USA

Major U.S. pay TV providers lost ~1,925,000 subscribers in 2Q 2022
Aug 12, 2022 – Leichtman Research Group (LRG) has found that the largest pay-TV providers in the U.S. lost about 1,925,000 net video subscribers in 2Q 2022, compared to a pro forma net loss of 1,235,000 in 2Q 2021.
News categories: Leichtman Research, Bruce Leichtman, Cable TV, Digital TV, IPTV, Satellite, Streaming, Subscribers, USA