Digital TV News: Michael Greeson
58 million U.S. broadband households to be MVPD-free by 2025
Oct 14, 2020 – According to The Diffusion Group, by 2025 more than half of U.S. broadband households will live without an MVPD service. During this time, pay-TV services will lose 36% of their 2020 subscriber base.
News categories:
The Diffusion Group, Michael Greeson, Digital TV, Market Research, USA
23% of U.S. vMVPD subscribers also use a legacy pay TV service
Jun 10, 2020 – Research from TDG finds that nearly one-fourth of virtual pay TV (vMVPD) households in the U.S. also subscribe to a traditional pay-TV service. Dual-service use peaked at 37% of vMVPD subscribers in 2018.
News categories:
TDG, Michael Greeson, Digital TV, Market Research, USA
U.S. pay-TV on-demand services boosted by stay-at-home directives
May 14, 2020 – According to The Diffusion Group (TDG), six in ten U.S adult broadband users who use pay-TV on-demand services have increased viewing as a result of COVID-19-related stay-at-home directives, with 19% reporting a significant increase.
News categories:
The Diffusion Group, Michael Greeson, COVID-19, Digital TV, Market Research, USA
Third of Netflix subscribers might switch to a cheaper, ad-supported tier
Jul 9, 2019 – There has been speculation that Netflix will introduce an ad-based tier. According to TDG, a third of Netflix users would consider changing to such a less-expensive option, with more than half of those moderately likely to or definitely would switch.
News categories:
The Diffusion Group, Michael Greeson, Digital TV, Market Research, Streaming, USA
TDG: Disney+ likely to be well received
Mar 13, 2019 – New research from The Diffusion Group (TDG) finds that Disney’s upcoming direct-to-consumer (DTC) subscription service, Disney+, will likely to see solid interest — assuming it comes to market at the right price.
News categories:
The Diffusion Group, Michael Greeson, Digital TV, Market Research, Streaming, USA
TDG research shows sensitivity of Netflix subscribers to price rises
Jan 16, 2019 – Research from The Diffusion Group (TDG) finds that, while subscriber reaction to Netflix’s recent price increase varies relative to degree, even minor variations may have significant implications.
News categories:
The Diffusion Group, Michael Greeson, Digital TV, Market Research, Streaming, USA
Roku Users less likely to subscribe to legacy Pay-TV
Oct 23, 2018 – It is a fact that the use of dedicated streaming devices is correlated with lower uptake of traditional pay-TV services. However, research from The Diffusion Group finds that one brand is particularly detrimental to legacy interests: Roku.
News categories:
The Diffusion Group, Michael Greeson, Digital TV, Market Research, Streaming, USA
Entertainment plays second fiddle for Amazon Prime subscribers
Jul 25, 2018 – According to The Diffusion Group (TDG), 79% of Amazon Prime users cite free shipping as the primary reason they subscribe to the service. Only 11% cite Prime Video, with a collective 10% citing Prime Music, Photos, Reading, Twitch, or other benefits.
News categories:
The Diffusion Group, Michael Greeson, Digital TV, Market Research, Streaming, USA
Amazon dominates U.S. Direct-to-Consumer TV network subscriptions
May 16, 2018 – According to The Diffusion Group (TDG), Amazon Prime Channels accounts for more than half of all direct-to-consumer subscriptions. Its dominance is especially prominent among premium DTC apps including HBO, Showtime, and Starz.
News categories:
The Diffusion Group, Michael Greeson, Digital TV, Market Research, Streaming, USA
Latest News
- Larger-sized TVs to drive 8% growth in display area demand
- DASH Industry Forum (DASH-IF) becomes part of the SVTA
- Sky Stream to launch in Germany on July 31st
- Bitcentral ViewNexa integrates Pixalate Analytics
- Canal+ could be listed on the London Stock Exchange
- OKAST and Bouygues Telecom launch app for tourists in France
- towerCast deploys ENENSYS DVB-SIS for UHD DTT broadcasting
- LG adds Disney+ to its Automotive Content Platform
- Ofcom releases Communications Market 2024 report
- SES selects Ateme technology for sports broadcasting
- Perifery launches AI+ 2.0 to revitalize and monetize media content
- TMT Insights adds ThinkAnalytics to operational management platform
- Prime develops Android TV stick for sooka in Malaysia
- Foxtel selects Watching That to monitor ad-supported streaming
- In the US, time spent streaming surged to over 40% in June
- Bedrock releases M6+ on Apple Vision Pro in France
- Sunn Stream chooses Brightcove for new streaming service
- Anghami selects Bitmovin VOD encoder
- Global E&M revenues projected to hit $3.4 trillion in 2028
- Italy approves regulation defining icon for DTT devices