Digital TV News: Pablo Perez De Rosso
Netflix taps Nielsen for global audience insights
Jan 18, 2023 – Nielsen has announced an expansion of its relationship with Netflix (NASDAQ: NFLX), which includes a multi-year agreement to provide linear and streaming audience data across the U.S., Mexico and Poland.
News categories:
Nielsen, Netflix, Kim Gilberti, Pablo Perez De Rosso, Advertising, Big Data, Digital TV, Mexico, Poland, Streaming, USA
Netflix signs up for Kantar audience measurement in Brazil
Dec 13, 2022 – Netflix has signed-up as a subscriber to Kantar's audience measurement data service in Brazil. Netflix will have access to a cross-platform view of its performance alongside linear and on-demand networks and platforms.
News categories:
Kantar, Netflix, Antonio Wanderley, Pablo Perez De Rosso, Big Data, Brazil, Digital TV, Streaming
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