Digital TV News: Thomas Servatius
ATRESMEDIA and smartclip deepen HbbTV advertising partnership
May 28, 2020 – ATRESMEDIA and smartclip have expanded their strategic agreement to ATRESMEDIA’s Addressable TV portfolio. The biggest priority will be given to roll out full addressability of the traditional broadcast TV ad break.
News categories:
smartclip, ATRESMEDIA, Thomas Servatius, Arturo Larrainzar, Advertising, Digital TV, HbbTV, Spain
Latest News
- izzi deploys Android TV custom launcher from Mirada
- Bedrock streaming technology powers Salto
- NEXTGEN TV launches on six local TV stations in Mobile-Pensacola
- Comscore ad marketplace for Connected TV goes global
- Foxtel selects TiVo to power voice search
- Applicaster technology stack accelerates video app development
- AT&T U.S. down 627k; Vrio up 229k video subs in 3Q 2020
- Q1-Q3 2020 Smart TV sales up 14% in Germany
- Technicolor teams with Google to promote hybrid Android TV devices
- Gamut selects iSpot ACR for TV ad measurement
- BitRouter releases ATSC3pro receiver software update
- Deutsche TV-Plattform launches CI+ 2.0 initiative
- Ultra HD Forum updates Guidelines and plans watermarking API
- WarnerMedia RIDE streaming comes to AT&T-connected GM vehicles
- U.S. has close to 300 OTT video services
- ENENSYS ATSC 3.0 solution deployed by SEI and VSatcast
- Sinclair acquires two TV stations in Washington, DC
- FreeWheel releases H1 2020 U.S. Video Marketplace Report
- Eutelsat selected by Kabelio for new Swiss HD platform
- RCN, Grande and Wave launch TiVo Stream 4K