Digital TV News: Wade Davis
U.S. programmers cooperate on measurement and viewership data through OpenAP
Jan 9, 2023 – OpenAP, with Fox, NBCUniversal, Paramount, TelevisaUnivision, and Warner Bros. Discovery and the VAB, are working together to develop a measurement certification process and a unified streaming viewership dataset.
News categories:
OpenAP, Advertising, Big Data, Digital TV, USA
TelevisaUnivision selects Nielsen for cross-platform measurement
Oct 25, 2022 – TelevisaUnivision has signed an agreement to use Nielsen ONE, Nielsen's cross-platform measurement solution. TelevisaUnivision will use Nielsen ONE along with Nielsen Marketing Cloud and Gracenote Advanced Discovery.
News categories:
Nielsen, TelevisaUnivision, David Kenny, Advertising, Big Data, Digital TV, Worldwide
TelevisaUnivision introduces ViX Spanish-language streaming service
Feb 16, 2022 – TelevisaUnivision has unveiled ViX, a streaming service for the Spanish-speaking world. The service will include an AVOD product, ViX, launching on March 31, and an SVOD option, ViX+, set to launch in the second half of 2022.
News categories:
TelevisaUnivision, Wade Davis, Pierluigi Gazzolo, Digital TV, Latin America, Streaming, USA
Univision to launch unified global streaming service
Jun 29, 2021 – Univision has unveiled plans for a global streaming service, which will included both free ad-supported and premium subscription-based options, to launch in the U.S. and Latin America in 2022.
News categories:
Univision, Pierluigi Gazzolo, Rodrigo Mazon, Wade Davis, Digital TV, Latin America, Streaming, USA
Televisa to merge media, content and production assets with Univision
Apr 13, 2021 – Grupo Televisa and Univision Holdings have agreed to combine Televisa’s content and media assets with Univision to create the largest Spanish-language media company in the world: Televisa-Univision.
News categories:
Univision, Televisa, Wade Davis, Marcelo Claure, Emilio Azcárraga, Bernardo Gómez, Digital TV, Latin America, MandA, USA
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