Big Data (AI/ML, Audience Measurement, Metadata, Content Identification, Advertising)

Comscore announces A+E Networks as Campaign Ratings beta partner
Nov 12, 2018 – Comscore has announced that A+E Networks will join other leading media companies as a beta partner for Comscore Campaign Ratings, Comscore’s new cross-platform video ad measurement solution.
News categories: Comscore, A+E Networks, Bryan Wiener, Don Robert, Advertising, Big Data, Digital TV, Mobile, Worldwide

Edgeware to deliver tailored ads for Com Hem's online TV channels
Nov 9, 2018 – Edgeware has announced that Com Hem has selected its Ad Enabler origin software. The solution will be used to prepare TV/Video content with personalized advertising on 20 of Com Hem’s IP-delivered TV channels.
News categories: Edgeware, Com Hem, Karl Thedéen, Magnus Lindhe, Advertising, Digital TV, Streaming, Sweden

SK Broadband selects dataxu to bring addressable TV to Asia
Nov 8, 2018 – dataxu has announced that it has signed an MOU with SK Broadband. Under the agreement, SK Broadband is able to use dataxu’s TotalTV offering, which enables targeting of TV campaigns at the household level, in real-time, via dataxu’s self-serve DSP, Touchpoint.
News categories: dataxu, SK Broadband, James Sampson, Shane Park, Advertising, Big Data, Digital TV, IPTV, Korea

TiVo reports 3Q 2018 results
Nov 7, 2018 – TiVo Corporation (NASDAQ: TIVO) has reported financial results for the third quarter ended September 30, 2018. The Company continues to explore all possible strategic alternatives to maximize value for its shareholders.
News categories: TiVo Corp, http://bit.ly/2D9PLED, Big Data, Middleware, Set Top Box, USA, UX, Worldwide

PeerLogix and FourthWall Media unify linear and streaming TV audiences
Nov 7, 2018 – PeerLogix (OTC: LOGX) and FourthWall Media have announced the launch of a data asset combining both streaming and linear TV viewing at the household level. The new data pool can be used for analytics, audience insights and digital campaign targeting.
News categories: PeerLogix, FourthWall Media, Ray Colwell, Tim Peters, Advertising, Big Data, Digital TV, Streaming, USA

TiVo renews Personalized Content Discovery platform agreement with Foxtel
Nov 5, 2018 – TiVo (NASDAQ: TIVO) has announced that Foxtel has renewed its license to TiVo’s Search and Recommendation services and will have access to TiVo’s Personalized Content Discovery platform.
News categories: TiVo Corp, Foxtel, Samuel Sweet, Michael Ivanchenko, Australia, Big Data, Digital TV, UX

PeerLogix and Gravy Analytics partner to create audience discovery segments
Nov 1, 2018 – PeerLogix (OTC:LOGX) has announced a data-focused partnership with Gravy Analytics, a real-world location intelligence company, designed to allow marketers to target consumers across channels based on a union of the companies’ extensive data sets.
News categories: PeerLogix, Gravy Analytics, Ray Colwell, Jeff White, Advertising, Big Data, Digital TV, USA

GroupM shares insights on the future of TV and digital video
Nov 1, 2018 – GroupM has released its second annual ‘State of Video’ report offering intelligence on consumer video consumption, advertising platforms and demand. It provides in-depth commentary on key trends concerning advertisers.
News categories: GroupM, Adam Smith, Rob Norman, Advertising, Digital TV, Market Research, Streaming, Worldwide

Connected TV poised to transform digital advertising
Oct 31, 2018 – Extreme Reach has released its Q3 2018 Video Advertising Benchmarks based on metrics from its third-party video ad server. The report offers brands and agencies up-to-date insights based on key performance metrics.
News categories: Extreme Reach, Mary Vestewig, Advertising, Digital TV, Streaming, USA