Big Data (AI/ML, Audience Measurement, Metadata, Content Identification, Advertising)

ARRIS and OpenTV to Debut Localized Advertising Technology Using SCTE-130
Mar 25, 2009 – ARRIS (Nasdaq: ARRS) and OpenTV (Nasdaq: OPTV) have announced that they will present a joint demonstration of their next generation linear television ad platform at the upcoming NCTA Cable Show, April 1-3 in Washington, D.C.
News categories: OpenTV, ARRIS Group, Advertising, Cable TV, Content Distribution, Middleware

ZillonTV Unveils Personalized Television Service
Mar 4, 2009 – Through agreements with major Hollywood studios, TV networks and Visa, the ZillionTV Service will offer an extensive array of entertainment; advertising opportunities; and, television commerce, enabling consumers to make purchases through their TV.
News categories: ZillionTV, Advertising, Digital TV, DVR, Set Top Box, Streaming, USA

Miniweb TV Keys Deliver Interactive Marketing to 9 Million Sky Homes
Nov 26, 2008 – Miniweb has announced the launch and commercial availability of TV Keys™. TV Keys bridge the gap between the interactivity and targeting of the web and the ease of use and reach of TV, to deliver a rich and engaging advertising platform.
News categories: Miniweb, Advertising, Middleware, Set Top Box

DISH Network® to Integrate INVIDI Technologies for Addressable Television Advertising
Nov 10, 2008 – DISH Network (Nasdaq: DISH) has announced an agreement with INVIDI Technologies to use INVIDI's Advatar™ technology to deliver addressable, targeted national and local television advertising.
News categories: DISH Network, INVIDI, Advertising, Digital TV, Middleware, Satellite, Set Top Box, USA

UTStarcom Secures Deal With Best Tone Hunan Branch for New Video Advertising Network
Oct 14, 2008 – UTStarcom (Nasdaq: UTSI) has announced that it has signed an agreement with Best Tone Information Service (NYSE:CHA; HKG:0728), with the intent to deploy a video information distribution network in the Hunan province of China.
News categories: UTStarcom, Best Tone, Advertising, Broadband, China, Content Distribution, IPTV, Set Top Box, Smart Home

Alcatel-Lucent introduces new targeted and interactive advertising solution for IPTV networks
Sep 29, 2008 – At Broadband World Forum Europe, Alcatel-Lucent (Paris and NYSE: ALU) is introducing an advertising delivery solution for IPTV that can help enhance the TV ad model by enabling service providers to distribute ads to distinct groups of consumers.
News categories: Alcatel-Lucent, Advertising, BBWF, IPTV

NDS Dynamic™ to Deliver Targeted TV Ads, Part of a Suite of Solutions to Revolutionise Pay TV Advertising
Sep 9, 2008 – NDS (NASDAQ: NNDS) has announced the launch of its TV advertising suite. NDS Dynamic™ enables pay-TV operators to improve advertising sales and develop advertising models using viewing analysis, audience targeting and interactive advertising.
News categories: NDS Group, Advertising, Content Distribution, IBCShow, Market Research, Middleware

World's First Solution for Targeted Advertising over Mobile TV on display at IBC 2008
Aug 12, 2008 – Packet Vision and UDcast have announced what they believe to be the world's first solution for targeted television advertising over mobile TV. The first public presentation of their technology will take place at this year's IBC.
News categories: Packet Vision, UDcast, Advertising, Content Distribution, IBCShow, Mobile

Packet Vision and TANDBERG Television lay the foundations for frame-accurate addressable advertising
Jun 18, 2008 – Packet Vision and TANDBERG Television (NASDAQ:ERIC) have announced the world's only solution capable of delivering truly frame-accurate splicing in H.264 over IPTV - a key component in ensuring seamless delivery of addressable advertising.
News categories: Packet Vision, TANDBERG Television, Advertising, Content Distribution, IPTV