Digital TV Business, Technology and Market Research News

Limelight to acquire Yahoo's Edgecast
Mar 7, 2022 – Limelight Networks (Nasdaq: LLNW) has announced that it has entered into a definitive agreement to acquire Yahoo's Edgecast, a provider of edge security, content delivery and video services, in an all-stock transaction.
News categories: Limelight Networks, Edgecast, Bob Lyons, Jim Lanzone, Reed Rayman, Content Distribution, Digital TV, MandA, Worldwide

Amagi to provide content aggregation and playout for Spark Sport 1
Mar 5, 2022 – Amagi as partnered with Spark Sport, a New Zealand-based sports streaming service, to provide content aggregation and playout services for their OTT linear channel, Spark Sport 1. Spark Sport offers live and on-demand sports content.
News categories: Amagi, Spark Sport, Srinivasan KA, Matt Orange, Content Distribution, Digital TV, New Zealand, Streaming

Latin American OTT revenues to double between 2021 and 2027
Mar 7, 2022 – According to Digital TV Research, OTT TV episode and movie revenues in Latin American will double to $14 billion in 2027. From the $7 billion additional OTT revenues between 2021 and 2027, SVOD will provide $4.5 billion and AVOD $2.0 billion.
News categories: Digital TV Research, Simon Murray, Digital TV, Latin America, Market Research, Streaming

CNN announces pricing for CNN+
Mar 3, 2022 – CNN has announced that CNN+ will debut this spring with a content offering that will be available for purchase at $5.99 per month or $59.99 per year. CNN+ offers three types of content: live, on-demand and interactive programming.
News categories: CNN, Andrew Morse, Alex MacCallum, Digital TV, Streaming, USA

Disney+ to introduce ad-supported subscription offering
Mar 4, 2022 – Disney has announced that Disney+ will expand its offering by introducing an ad-supported subscription in addition to its option without ads, beginning in the U.S. in late 2022, with plans to expand internationally in 2023.
News categories: Disney, Kareem Daniel, Rita Ferro, Digital TV, Streaming, USA, Worldwide

datafuelX launches predictive analytics for media selling and buying
Mar 3, 2022 – datafuelX has launched. The company’s first two predictive analytics solutions help media, agencies and brands extract greater value from their media spend and converge linear reach and digital targeting through the power of advanced analytics.
News categories: datafuelX, Jay Amato, Howard Shimmel, Spencer Lambert, Michael Strober, Dan Aversano, Advertising, Big Data, Digital TV, USA, Worldwide

JUMP announces QoE solution powered by Mux
Mar 3, 2022 – JUMP has announced the launch of JUMP QoE. Backed by Mux Data, the JUMP QoE solution analyzes the quality of video service users have on their platform in order to make data-driven actions that can improve the experience.
News categories: JUMP Data-Driven Video, Mux, Inc, Jerónimo Macanás, Eric Elia, Big Data, Digital TV, QoE, Worldwide

ITV to introduce ITVX streaming service later this year
Mar 3, 2022 – ITV has announced the launch of ITVX - the UK’s first integrated AVOD/SVOD platform. In a change to its traditional approach, ITV will adopt a digital first windowing strategy - premiering content on ITVX and then later on ITV linear channels.
News categories: ITV, Carolyn McCall, Kevin Lygo, Rufus Radcliffe, Digital TV, Streaming, UK

Shareholders conclude new YouView funding agreement
Mar 1, 2022 – ITV, the BBC, BT, Channel 4, TalkTalk and Channel 5 have agreed a new shareholders' agreement for YouView. YouView develops and maintains the software for the YouView service in the UK, currently available from BT, TalkTalk and certain Sony TVs.
News categories: ITV plc, YouView, Digital TV, IPTV, Set Top Box, Smart TV, Terrestrial, UK, UX