Digital TV Business, Technology and Market Research News

BMW Group brings streaming service Paramount+ to its cars
Oct 9, 2024 – Subscribers can access Paramount+ content offerings via the Video App (DTS AutoStage Video Service Powered by TiVo™) in the latest infotainment systems of BMW and MINI.
News categories: BMW Group, Paramount+, TiVo, Automotive, Digital TV, Streaming, Worldwide

Instacart and Roku expand shoppable TV partnership
Oct 9, 2024 – Instacart (NASDAQ: CART) and Roku (NASDAQ: ROKU) are making TV moments shoppable with interactive ad formats, enhanced targeting capabilities, and closed-loop measurement.
News categories: Roku, Instacart, Jay Askinasi, Tim Castelli, Advertising, Big Data, Digital TV, Streaming, USA, UX

JW Player merges with Connatix to form JWP Connatix
Oct 9, 2024 – JW Player (JWP) is merging with Connatix, unifying JWP's live and on-demand streaming, data, and workflow capabilities with Connatix's full stack advertising and content technology.
News categories: JW Player, Connatix, Dave Otten, David Kashak, Advertising, Content Distribution, Digital TV, MandA, Streaming, Worldwide

IRIS.TV partners with Samba TV on contextual advertising and measurement
Oct 9, 2024 – IRIS.TV is using Samba TV's Samba AI to offer advertisers real-time scene-based metadata about video content, enabling more granular contextual targeting with more accurate measurement.
News categories: Samba TV, IRIS.TV, Ashwin Navin, Field Garthwaite, Advertising, Big Data, Digital TV, Worldwide

Parrot Analytics launches global Streaming Metrics
Oct 8, 2024 – Parrot Analytics has launched Streaming Metrics offering access to historical and forecasted economic performance metrics combined with catalog insights, on a market-by-market basis, globally.
News categories: Parrot Analytics, Wared Seger, Digital TV, Market Research, Streaming, Worldwide

SEI Robotics and Dish TV launch 'Dish TV Smart+ Box'
Oct 8, 2024 – SEI Robotics has joined forces with Dish TV India to launch Dish TV Smart+ Box, providing customers with access to OTT apps alongside their chosen satellite TV subscription pack.
News categories: SEI Robotics, Dish TV India, Jeff Yin, Manoj Dobhal, Android TV, Digital TV, India, Satellite, Set Top Box

Cinemo and Renault Korea enable premium entertainment on new SUV
Oct 8, 2024 – Cinemo is collaborating with Renault Korea to enable video on the Android-based infotainment system of the new Renault Grand Koleos, with access to content via the Renault CINEMA app.
News categories: Cinemo, Renault, Jean-François Claude, Regis Brignon, Apps, Automotive, Digital TV, Korea, Streaming

MediaKind launches multiview live streaming solution with Skreens
Oct 8, 2024 – MediaKind is launching a multiview solution combining Skreens' content compositing with its MK.IO streaming platform to enable the delivery of multiple simultaneous video feeds to viewers.
News categories: MediaKind, Skreens, Cory Zachman, Marc Todd, Content Distribution, Digital TV, UX, Worldwide

CIMM to assess case for universal content watermarking in the U.S.
Oct 8, 2024 – The CIMM has announced an initiative to assess the role that universal watermarking on TV platforms could play in supporting improved measurement of content and advertising in the US market.
News categories: CIMM, XR Extreme Reach, Jon Watts, Kevin O’Reilly, Irwin Gotlieb, Advertising, Big Data, Content Identification, Digital TV, USA