Worldwide (not region-specific) Digital TV News

Disney Advertising trials expanded cross-platform measurement
Mar 1, 2022 – Disney Advertising has announced that is building expanded measurement solutions with longstanding collaborators Samba TV, ComScore and Nielsen through trials with agency powerhouses Omnicom Media Group and Publicis Media.
News categories: Disney Advertising, Samba TV, Publicis, Comscore, Lisa Valentino, Ashwin Navin, John Muszynski, Carol Hinnant, Advertising, Big Data, Digital TV, USA, Worldwide

Discovery ends 2021 with 22 million DTC subscribers
Feb 24, 2022 – Discovery, Inc. (NASDAQ: DISCA, DISCB, DISCK) has reported results for the period ended December 31, 2021. The company ended 2021 with 22 million direct-to-consumer subscribers, up 2 million since the end of Q3.
News categories: Discovery, Inc, Digital TV, MandA, Results, Streaming, Subscribers, Worldwide

holoride and HTC debut VR glasses with in-car entertainment
Feb 25, 2022 – holoride is partnering with HTC to deploy its extended reality technology in VIVE Flow, HTC's immersive glasses product, transporting users from the backseat of a car to a world of entertainment, including both VR and traditional 2D content.
News categories: holoride, HTC, Nils Wollny, Shen Ye, Automotive, Digital TV, Metaverse, MWC24, Worldwide

MultiTV integrates dynamic ad-insertion from Google
Feb 22, 2022 – MultiTV has integrated Google's Dynamic Ad Insertion into its video platform. With the technology, MultiTV is able to offer a targeting solution that delivers personalized ad experiences during breaks on live OTT channels.
News categories: MultiTV, Google, Vikash Samota, Advertising, Content Distribution, Digital TV, Streaming, Worldwide

Publica to power CTV header-bidding at VlogBox
Feb 22, 2022 – With Publica's ad-break decisioning technology for CTV, VlogBox has implemented a global header bidding strategy. VlogBox can now run a unified auction of direct and programmatic demand, connecting to over 30 of the world's leading SSPs.
News categories: Publica, VlogBox, Ben Antier, Nick Platonenko, Advertising, Big Data, Digital TV, Streaming, Worldwide

FAST Channels TV white label OTT platform launches
Feb 18, 2022 – FAST Channels TV has launched, targeting global OTT content distribution. The platform is a system for channel playout with automation, a 170+ channel lineup along with distribution services, to easily reach the digital age audience.
News categories: FAST Channels TV, Russell Foy, Digital TV, Streaming, Worldwide

HbbTV Symposium and Awards 2022 to be in Prague
Feb 21, 2022 – The 10th HbbTV Symposium and Awards will take place in Prague, Czech Republic, on November 9 and 10, 2022. The annual key summit of the connected TV industry will be co-hosted with the Czech Association of Commercial Television (AKTV).
News categories: HbbTV Association, Vincent Grivet, Marek Singer, Czech Republic, Digital TV, HbbTV, Worldwide

Global SVOD subscriptions to grow by 550 million between 2021 and 2027
Feb 22, 2022 – According to Digital TV Research, Global SVOD subscriptions will increase by 550 million between 2021 and 2027 to reach 1.75 billion. China and the US will together account for 48% of the world’s total by 2027.
News categories: Digital TV Research, Simon Murray, Digital TV, Market Research, Streaming, Subscribers, Worldwide

CommScope postpones plan to spin-off Home Networks division
Feb 17, 2022 – In light of the ongoing impact of supply chain pressures on the Home Networks business, CommScope (NASDAQ: COMM) has decided that market conditions are not currently conducive to proceeding with the planned spin-off of Home Networks into an independent company.
News categories: CommScope, Chuck Treadway, CPE, Digital TV, Results, Set Top Box, Worldwide