Worldwide (not region-specific) Digital TV News

Integral Ad Science ad verification goes live with Netflix
Mar 20, 2023 – Integral Ad Science (Nasdaq: IAS) has launched Viewability and Invalid Traffic verification for Netflix’s (Nasdaq:NFLX) ad-supported plan, following the partnership announcement in 2022.
News categories: Integral Ad Science, Netflix, Lisa Utzschneider, Advertising, Digital TV, Streaming, Worldwide

DoubleVerify media quality measurement now available to Netflix advertisers
Mar 20, 2023 – DoubleVerify (NYSE: DV) measurement is now available to all Netflix advertisers, ensuring that their video ads are safe from fraud and invalid traffic, and are fully viewable by real people.
News categories: DoubleVerify, Netflix, Mark Zagorski, Advertising, Digital TV, Streaming, Worldwide

DVB publishes updated Multicast ABR specification and guidelines
Mar 15, 2023 – The DVB has approved the publication of BlueBook A176r3, an update of the DVB-MABR specification, and BlueBook A181r1, an update to the implementation guidelines for the specification.
News categories: DVB Project, Content Distribution, Digital TV, Media Player, Streaming, Worldwide

TO THE NEW partners with Vionlabs on content discovery and recommendations
Mar 16, 2023 – TO THE NEW and Vionlabs have partnered to improve customer experience through mood-based content discovery, using AI-based analysis of video files to increase viewer engagement and satisfaction.
News categories: Vionlabs, TO THE NEW, Cecilie Chen, Manish Sinha, Big Data, Digital TV, Streaming, UX, Worldwide

Ateme completes AWS ISV Accelerate program
Mar 14, 2023 – Ateme has announced that it has completed the AWS ISV Accelerate program, a co-sell program for independent software vendors providing software solutions that run on or integrate with AWS.
News categories: Ateme, AWS, Yohann Guilloux, Content Distribution, Digital TV, Software, Worldwide

Media Distillery launches ad break detection solution
Mar 14, 2023 – Media Distillery has released Ad Break Distillery. The solution identifies the exact start and stop times of ad breaks in broadcast video, enabling enhanced monetization opportunities.
News categories: Media Distillery, Roland Sars, Ed Barton, Advertising, Digital TV, Worldwide

HbbTV releases new version of core specification
Mar 14, 2023 – The HbbTV Association has published version 2.0.4 of its core specification. The three main highlights of the new version are voice assistant support, accessibility features and DVB-I integration.
News categories: HbbTV Association, Vincent Grivet, Jon Piesing, Digital TV, Europe, HbbTV, Set Top Box, Smart TV, Worldwide

Aferian provides trading update
Mar 10, 2023 – Aferian (LSE AIM: AFRN) has provided an update on current trading and its impact on the company's outlook. For Amino, device sales have been materially lower than anticipated.
News categories: Aferian, Digital TV, Results, Set Top Box, Worldwide

Publica joins Amazon streaming TV ad server certification program
Mar 10, 2023 – Publica will be joining the new, global Amazon Publisher Services (APS) Ad Server Certification Program for streaming TV, allowing simpler APS header bidding integration for publishers.
News categories: Publica, Amazon Publisher Services, Sean Galligan, Advertising, Digital TV, Streaming, Worldwide