Smart TV (Connected TV, Integrated Digital Television, IDTV) News

HDR10+ reveals further content, distribution and device partners
Apr 21, 2021 – HDR10+ Technologies has revealed additional HDR10+ adopters. HDR10+ is now available from over 100 different companies offering advantages in everything from professional content creation to consumer electronics.
News categories: HDR10+ Technologies, Matt Frost, Mark Ely, Digital TV, Set Top Box, Smart TV, Streaming, Worldwide

HUMAN discovers and disrupts CTV ad fraud botnet
Apr 21, 2021 – HUMAN has discovered a CTV ad fraud botnet consisting of nearly a million infected mobile Android devices pretending to be millions of people watching ads on smart TVs and other devices.
News categories: HUMAN, Tamer Hassan, Michael McNally, Per Bjorke, Willard Simmons, Advertising, Android TV, Content Protection, Digital TV, Smart TV, Streaming, Worldwide

Rakuten TV to roll out 20 channels on Samsung TV Plus
Apr 20, 2021 – Rakuten TV has expanded its free content offering on Samsung's AVOD service with the launch of over 20 of the its own and third-party channels on Samsung TV Plus across 16 European markets.
News categories: Rakuten TV, Samsung, Rakuten Advertising, Advertising, Apps, Digital TV, Europe, Smart TV, Streaming

75% of TVs sold in Germany in Q1 were UHD capable
Apr 20, 2021 – According to GfK, a total of around 1.45 million TV sets were sold in Germany in the first quarter of 2021. Of these, 1.1 million were UHD TVs, which corresponds to a UHD share of 75% (Q1 2020: 70%).
News categories: Deutsche TV-Plattform, Carine Chardon, Digital TV, Germany, Market Research, Smart TV

ZEASN announces content monetization partners for WhaleLive
Apr 20, 2021 – ZEASN has announced that SpotX will serve as ZEASN’s end-to-end ad tech provider, and Nowtilus will work as server-side ad insertion (SSAI) provider, to power content monetization on ZEASN's WhaleLive streaming platform.
News categories: ZEASN, SpotX, Nowtilus, Winson Chen, Sam Wilson, Patrick Knippel, Advertising, Digital TV, Smart TV, Streaming, Worldwide

Facebook Watch TV app available for Vewd-enabled devices
Apr 15, 2021 – The Facebook Watch TV app is now available for Vewd-enabled smart TVs and STBs. With the app, users can discover and watch videos based on their interests and social connections on Facebook.
News categories: Vewd, Facebook, Aneesh Rajaram, Apps, Digital TV, Set Top Box, Smart TV, Streaming, Worldwide

Eurofins announces NEXTGEN TV test suite for 2022 receivers
Apr 13, 2021 – Eurofins Digital Testing has announced the development of updated test suites for the Consumer Technology Association’s (CTA) NEXTGEN TV Logo program, which will be applicable to 2022 model receivers.
News categories: Eurofins Digital Testing, Brian Markwalter, Sam Matheny, ATSC 3, Digital TV, QoE, Set Top Box, Smart TV, USA

Roku begins Roku OS 10 roll-out
Apr 13, 2021 – Roku (NASDAQ: ROKU) is rolling out Roku OS 10. The OS introduces a variety of features getting users to content faster, improving configurations, offering new ways to customize the experience, and performance enhancements.
News categories: Roku, Ilya Asnis, Digital TV, Set Top Box, Smart TV, Streaming, USA, UX, Worldwide

LTN Global launches universal signaling for linear addressable TV advertising
Apr 12, 2021 – LTN Global has announced the launch of LTN Target, a universal signaling solution. LTN Target enables interoperability by acting as an automated translation layer and communications proxy between the various disparate systems in the advertising ecosystem.
News categories: LTN Global, Malik Khan, Advertising, Digital TV, Smart TV, USA