North America Digital TV News
Magnite and tvScientific launch performance CTV program
Jun 9, 2021 – Magnite and tvScientific have announced a program to connect CTV publishers with a new class of TV buyers, digital-first performance marketers that have not traditionally engaged in CTV advertising.
News categories:
Magnite, tvScientific, Todd Randak, Jason Fairchild, Advertising, Digital TV, Streaming, USA
Evolution Digital Android TV box selected by TDS Telecom
Jun 8, 2021 – Evolution Digital has announced that TDS Telecom plans to deploy eSTREAM 4K, its Android TV set-top box. The box integrates third-party apps and a voice-enabled remote control with TDS' managed TiVo application.
News categories:
Evolution Digital, TDS Telecom, Marc Cohen, Ken Paker, Android TV, Digital TV, IPTV, Set Top Box, USA, UX
Comscore wins back local TV measurement at Capitol Broadcasting
Jun 7, 2021 – Comscore (Nasdaq: SCOR) has announced an agreement to provide Capitol Broadcasting with local TV measurement, including for WRAL & WRAZ in Raleigh, NC.
News categories:
Comscore, Capitol Broadcasting, Steve Walsh, Joel Davis, Advertising, Big Data, Digital TV, USA
39% of U.S. adults watch video on connected TV devices daily
Jun 4, 2021 – Research from Leichtman Research Group (LRG) finds that 39% of adults in U.S. TV households watch video on a TV via a connected device daily – compared to 40% in 2020, 31% in 2019, 19% in 2016, and 3% in 2011.
News categories:
Leichtman Research, Bruce Leichtman, Blu-ray, Digital TV, Market Research, Set Top Box, Smart TV, Streaming, USA
VIZIO upgrades SmartCast TV platform with VIZIO Voice
Jun 4, 2021 – VIZIO (NYSE: VZIO) has shared details on an update to its SmartCast Smart TV platform. New models of SmartCast TVs will include a new push-to-talk Voice Remote with VIZIO Voice, helping to navigate apps and channels.
News categories:
VIZIO, Chris Vinckier, Digital TV, Middleware, Smart Home, Smart TV, Streaming, USA
BitPath, CAST.ERA and ONE Media demo 'Enhanced GPS' with ATSC 3.0
Jun 2, 2021 – BitPath, CAST.ERA and ONE Media have demonstrated new use cases for the ATSC 3.0 standard showing its ability to significantly enhance the accuracy of GPS - a potential new tool for autonomous vehicle navigation.
News categories:
BitPath, ONE Media, SK Telecom, John Hane, Mark Aitken, Yoon Kim, Kevin Gage, ATSC 3, Automotive, USA
CUJO AI reveals North American connected device usage patterns
Jun 2, 2021 – CUJO AI has released its annual device intelligence report. The report explores connected device usage patterns and trends based on data from more than 1 billion devices in the Unites States and Canada.
News categories:
CUJO AI, Kimmo Kasslin, Big Data, Canada, Digital TV, Gaming, Metaverse, Smart TV, Smartphone, Tablet, USA
605 expands viewership data agreement with Charter
Jun 2, 2021 – 605 and Charter Communications (NASDAQ: CHTR) have agreed to extend their viewership data licensing agreement to 2031. Charter will purchase a wider portfolio of 605 products and services on an annual basis.
News categories:
605, Charter Communications, Kristin Dolan, Tom Montemagno, Advertising, Big Data, Cable TV, Digital TV, USA
HBO Max launches ad-supported tier
Jun 2, 2021 – HBO Max has launched an advertising-supported subscription tier. With the launch, HBO Max consumers can now choose between the existing ad-free subscription option at $14.99 per month, or one with ads for $9.99.
News categories:
HBO Max, Andy Forssell, JP Colaco, Advertising, Digital TV, Streaming, USA
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