North America Digital TV News

Extreme Reach launches Sell-Side ad distribution platform
Jun 3, 2019 – Extreme Reach (ER) has announced the launch of AdBridge for Sellers. AdBridge for Sellers connects the buy and sell sides to simplify the distribution of ad creative to every serving point: OTT, VOD, CTV, Digital and linear TV.
News categories: Extreme Reach, Bunker Sessions, Tim Conley, Advertising, Digital TV, USA

31% of U.S. adults watch video via a connected TV device daily
May 31, 2019 – Research from Leichtman Research Group (LRG) finds that 74% of U.S. TV households have at least one Internet-connected TV device, including connected Smart TVs, stand-alone streaming devices, connected video game systems, and/or connected Blu-ray players.
News categories: Leichtman Research, Bruce Leichtman, Blu-ray, Digital TV, Gaming, Market Research, Set Top Box, Smart TV, Streaming, USA

FreeWheel's Blockgraph presents data-driven TV survey results
May 30, 2019 – Blockgraph (Nasdaq: CMCSA) has released a whitepaper on the future of data driven TV. The paper offers practical advice for companies moving towards the data-driven future and explores the current approaches for data sharing in the TV industry.
News categories: Blockgraph, FreeWheel, Jason Manningham, Dave Clark, Advertising, Big Data, Digital TV, Market Research, USA

Rogers Media and Contobox launch R.E.D. Contobox ad platform
May 30, 2019 – Rogers Media and Contobox have announced a partnership with the launch of R.E.D. Contobox, a data-driven, high-engagement advertising platform that brings clients’ campaigns to life, transforming static digital ads through interactive features, animation, and video.
News categories: Rogers Media, Contobox, Al Dark, Petar Bozinovski, Advertising, Big Data, Canada, Digital TV

Comscore renews TV ratings deal with California Oregon Broadcasting
May 30, 2019 – Comscore (Nasdaq: SCOR) and California Oregon Broadcasting have announced an agreement for Comscore to exclusively provide measurement services to their television stations KOBI+ (NBC) and KOBI2 (ThisTV) in Medford, Ore. and KSLR (FOX) and KEVU (MyNet) in Eugene, Ore.
News categories: Comscore, KLSR-TV, KOBI-TV, Steve Walsh, Mark Metzger, Robert Wise, Advertising, Big Data, USA

Public Media Group launches to enable ATSC 3.0 services and revenue streams
May 29, 2019 – Public Media Group (PMG) has been launched to build and operate the infrastructure needed by broadcasters as the U.S. moves to ATSC 3.0 and beyond. PMG is focused on providing a network of Next Gen TV data centers and software platforms.
News categories: Public Media Group, Joe Chinnici, Erik Langner, ATSC 3, Content Distribution, Digital TV, USA

Triveni Digital introduces ATSC 3.0 broadcast gateway
May 28, 2019 – Triveni Digital has announced an ATSC 3.0 Broadcast Gateway, rounding out the company's end-to-end solutions for Next-Gen TV. The gateway supports HD and UHD, enabling stations to generate ATSC 3.0 signal information via user-defined transmission parameters.
News categories: Triveni Digital, Ralph Bachofen, ATSC 3, Content Distribution, Digital TV, Terrestrial, USA

U.S. virtual multichannel growth slows in 1Q 2019
May 24, 2019 – According to Kagan, virtual multichannel subscriber growth in the U.S. slowed in the first-quarter 2019, increasing 5.8% from the end of 2018. This compares to an 11.8% compound quarterly growth rate between fourth-quarter 2017 and fourth-quarter 2018.
News categories: S&P Global, Digital TV, Market Research, USA

Cleveland field test shows ATSC 3.0 UHD HDR in a challenging urban environment
May 23, 2019 – In a field test conducted under the auspices of the NAB in Cleveland, OH, an engineering team of industry participants showed how ATSC 3.0 can enhance the technological performance and economic value of existing broadcast infrastructures.
News categories: Technicolor, National Association of Broadcasters, Alan Stein, Kelly Williams, ATSC 3, Content Distribution, Digital TV, USA