North America Digital TV News

Canoe, DIRECTV and DISH expand addressable advertising to satellite
Oct 17, 2023 – Canoe Ventures has partnered with DIRECTV Advertising and DISH Media to expand its addressable advertising footprint to satellite. AMC Networks and Warner Brothers Discovery are inaugural partners.
News categories: Canoe Ventures, DIRECTV Advertising, DISH Media, David Porter, Matt Van Houten, Tim Myers, Advertising, Digital TV, Satellite, USA

New York City broadcasters launch NEXTGEN TV
Oct 16, 2023 – Beginning October 16, viewers in the #1 television market in the U.S will be able to receive six local channels broadcasting NEXTGEN TV over-the-air: WCBS, WLIW, WMBQ-CD, WNBC, WNET and WNJU.
News categories: WNET Group, Neal Shapiro, ATSC 3, Content Distribution, Digital TV, USA

Heartland Video Systems unveils ATSC 3.0 datacasting solutions
Oct 12, 2023 – Heartland Video Systems (HVS) is collaborating with Hewlett Packard Enterprise (HPE) to offer innovative options for distributing firmware, software and data via ATSC 3.0 datacasting.
News categories: Heartland Video Systems, Hewlett Packard Enterprise, Dennis Klas, Paolo Ceccherini, ATSC 3, Broadband, USA

Comcast first with multi-gigabit broadband powered by DOCSIS 4.0
Oct 12, 2023 – Comcast is to introduce the first residential customers to broadband powered by DOCSIS 4.0, delivering multi-gigabit symmetrical speeds to customers over the connections that already exist.
News categories: Comcast, Dave Watson, Elad Nafshi, Cable TV, DOCSIS, USA

ISA members reach nearly 15% of U.S. TV households
Oct 11, 2023 – The Independent Streaming Alliance (ISA) has shared the results of a study conducted with iSpot TV that shows that its members have an aggregate reach of nearly 18 million U.S. TV households.
News categories: Independent Streaming Alliance, iSpot, Stuart Schwartzapfel, Cameron Saless, Digital TV, Market Research, Streaming, USA

Hybrid VOD advertising at heart of streaming's evolution
Oct 11, 2023 – According to the latest FreeWheel Video Marketplace Report, ad view growth on premium video remained healthy in both the U.S. and Europe in H1 2023, with 6% and 15% growth respectively.
News categories: FreeWheel, Advertising, Digital TV, Europe, Market Research, USA

Paramount and iSpot.tv agree currency partnership
Oct 10, 2023 – Paramount (NASDAQ: PARA, PARAA) is to use iSpot's currency metrics to measure and transact national TV advertising campaigns across its media and streaming properties in the U.S.
News categories: iSpot, Paramount, Sean Muller, John Halley, Advertising, Big Data, Digital TV, USA

64% of U.S. TV households have a live pay-TV service
Oct 4, 2023 – According to Leichtman Research Group (LRG), 64% of U.S. TV households have some form of pay-TV service, down from 78% in 2018, 86% in 2013, and 87% in 2008.
News categories: Leichtman Research, Digital TV, Market Research, TV Services, USA

Xumo rolls out streaming box to Charter and Comcast households
Oct 4, 2023 – Xumo has launched its Xumo Stream Box to Spectrum households, with plans to bring it to Xfinity homes soon. Xumo Stream Box is powered by Comcast's Entertainment OS.
News categories: Xumo, Charter, Comcast, Marcien Jenckes, Rich DiGeronimo, Cable TV, Digital TV, Set Top Box, Streaming, TV OS, USA