Technologies (broadband, content protection, home networking, infrastructure, semiconductors, software) News

PubMatic announces CTV Platform enhancements and new partnerships
Jun 15, 2023 – PubMatic (Nasdaq: PUBM) has announced a suite of enhancements to its CTV platform, and new and expanded partnerships with streaming brands including AMC Networks, FOX, iQIYI, and TiVo.
News categories: PubMatic, Nicole Scaglione, Abbie Reichner, Evan Adlman, Advertising, Digital TV, Streaming, Worldwide

GroupM launches Total TV Measurement for UK addressable TV
Jun 14, 2023 – GroupM has announced the launch of Total TV Measurement. Developed by Finecast, Total TV Measurement offers GroupM clients in the UK in-depth, data-driven measurement capabilities.
News categories: Finecast, AudienceProject, Samantha Lister, Martyn Bentley, Advertising, Digital TV, UK

LG Ad Solutions releases 'Direct-to-Glass Playbook'
Jun 15, 2023 – LG Ad Solutions has released a 'Direct-to-Glass Playbook' to advance industry understanding of ad-supported CTV and the benefits of having a Smart TV OEM strategy.
News categories: LG Ad Solutions, Tony Marlow, Advertising, Digital TV, Smart TV, Worldwide

Magnite introduces omnichannel audience, data and identity suite
Jun 15, 2023 – Magnite has introduced Magnite Access, a suite of omnichannel audience products that make it easier for display, online video, and streaming media owners to maximize the value of their data assets.
News categories: Magnite, Adam Soroca, Martin Wexler, Serge Matta, Advertising, Digital TV, Streaming, Worldwide

XITE partners with Brand Metrics for CTV measurement
Jun 14, 2023 – Brand Metrics has announced that its measurement methodology will be applied to XITE's CTV campaigns to provide advertisers with evidence of campaign effectiveness.
News categories: Brand Metrics, XITE, Anders Lithner, Robby Kraai, Advertising, Digital TV, Streaming, Worldwide

Amino and THEO Technologies partner on ultra-low latency video streaming
Jun 14, 2023 – Amino has collaborated with THEO Technologies to deliver a sub-second latency live video streaming solution, combining Amino's 4K media player with the THEOlive real-time video API.
News categories: Amino, THEO Technologies, Jonny McKee, Steven Tielemans, Content Distribution, Digital TV, Media Player, Streaming, Worldwide

Simplestream deploys Livestream Scheduler at Optik TV
Jun 14, 2023 – TELUS has enhanced its Optik TV Livestreaming offering with Simplestream. Livestream Scheduler from Simplestream provides the ability to manage live programming via a web-based UI.
News categories: Simplestream, TELUS, Josh Harrington, Canada, Content Distribution, Digital TV, IPTV

DoubleVerify and TVision expand attention measurement on CTV
Jun 13, 2023 – DoubleVerify (DV) (NYSE: DV) has partnered with TVision to combine DV's ad exposure data with TVision's viewer presence and eyes-on-screen ad attention signals, to enhance performance measurement on CTV.
News categories: DoubleVerify, TVision, Daniel Slotwiner, Yan Liu, Advertising, Big Data, Digital TV, Streaming, Worldwide

LiveOne to launch PodcastOne TV via MuxIP
Jun 13, 2023 – LiveOne (Nasdaq: LVO) is to launch PodcastOne TV, a FAST channel, in partnership with MuxIP. The channel will expand distribution of video content from PodcastOne's slate of podcasts.
News categories: MuxIP, PodcastOne, LiveOne, Tom Link, Kit Gray, Content Distribution, Digital TV, Streaming, USA, Worldwide