USA (United States of America) Digital TV News

Five Chicago local TV stations launch NEXTGEN TV
Feb 5, 2024 – Viewers in America’s third-largest television market can now experience the future of broadcast television as five stations join to launch NEXTGEN TV in Chicago.
News categories: Pearl TV, Anne Schelle, ATSC 3, Content Distribution, Digital TV, USA

Charter residential video customers down 248,000 in 4Q 2023
Feb 2, 2024 – Charter Communications has announced results for the three and twelve months ended December 31, 2023. Residential video customers decreased by 248,000 in the quarter, finishing the year at 13.5 million.
News categories: Charter Communications, Cable TV, Digital TV, Results, Subscribers, USA

Nielsen expands OOH panel coverage to 100% of U.S. TV households
Feb 1, 2024 – Nielsen has announced that it will expand coverage of its National TV out-of-home (OOH) panel in 2024 in order to fully represent all U.S. TV households.
News categories: Nielsen, Deirdre Thomas, Paul Ballew, Advertising, Big Data, Digital TV, USA

Dish Media adopts Unified ID 2.0 identity solution
Jan 30, 2024 – DISH Media has enabled Unified ID 2.0 (UID2), an identity solution, becoming the first MVPD and the largest vMVPD to integrate the solution across its traditional TV and OTT services.
News categories: Dish Media, Kevin Arri, The Trade Desk, Advertising, Big Data, Digital TV, Satellite, Streaming, USA

Nielsen and Fox renew audience measurement agreement
Jan 23, 2024 – Nielsen has announced a renewal agreement with FOX, covering measurement of FOX networks across broadcast, cable and free streaming, and including Nielsen ONE Ads measurement on all FOX properties.
News categories: Nielsen, Fox, Amilcar Perez, Advertising, Big Data, Digital TV, Streaming, USA

datafuelX and MRI-Simmons bring demographic modeling to TV
Jan 25, 2024 – datafuelX has partnered with MRI-Simmons to provide device-level TV viewing data sets for targeted ad sales and campaign reporting. The service will be offered to ACR and STB providers in the US.
News categories: datafuelX, MRI-Simmons, Howard Shimmel, Brian Katz, Advertising, Big Data, Digital TV, Set Top Box, Smart TV, USA

Comcast cable video subscribers down 389,000 in 4Q 2023
Jan 25, 2024 – Comcast (NASDAQ: CMCSA) has reported results for the quarter ended December 31, 2023. Domestic video customer net losses were 389,000. Peacock paid grew to 31 million, up 3 million in the quarter.
News categories: Comcast, Cable TV, Digital TV, Europe, Results, Satellite, Streaming, Subscribers, USA

Comscore and Nexstar agree audience measurement deal
Jan 23, 2024 – Comscore (NASDAQ: SCOR) has reached an agreement with Nexstar (NASDAQ: NXST) to provide audience measurement metrics across Nexstar's local TV, broadcast, network and digital businesses.
News categories: Comscore, Nexstar, Jon Carpenter, Michael Biard, Advertising, Big Data, Digital TV, USA

Lotame supports data interoperability with Unified ID 2.0 adoption
Jan 18, 2024 – Lotame has announced adoption of Unified ID 2.0 (UID2) technology, pioneered by The Trade Desk, extending its data capabilities to help ensure comprehensive coverage across display, video and CTV.
News categories: Lotame, The Trade Desk, Eli Heath, Jay Goebel, Advertising, Big Data, Digital TV, Streaming, USA, Worldwide