Digital TV News: Omdia

Prime Video ads to generate over $2bn in revenue in 2024
Jan 30, 2024 – Analysis from Omdia reveals that ad-supported Prime Video is set to generate more than $2bn in incremental revenue in 2024, its launch year, in addition to revenue already generated by ads during live sports.
News categories: Omdia, Matthew Bailey, Advertising, Digital TV, Market Research, Streaming, Worldwide

Omdia research reveals SVOD ‘stacking’ has fallen
Jan 24, 2024 – According to Omdia, consumers are becoming more selective in their subscription video on demand (SVOD) choices, partly driven by the increasing popularity of FAST channels.
News categories: Omdia, Maria Rua Aguete, Digital TV, Market Research, Streaming, Worldwide

Everyone TV unveils Hisense as first smart TV partner for Freely
Dec 13, 2023 – Everyone TV has announced that its new streaming service, Freely, will be built into the next generation of smart TVs, with Hisense as the first partner to offer the service.
News categories: Everyone TV, Hisense, Amy Rowcliffe, Deep Halder, Howard Grindrod, Arun Bhatoye, Digital TV, Smart TV, Streaming, UK, UX

Top five channels account for 20% of FAST consumption in U.S.
Nov 7, 2023 – Research from Omdia has revealed that FAST's growth in the US is being powered by a small number of players, with the top five channels accounting for more than 20% of monthly consumption.
News categories: Omdia, Maria Rua Aguete, Digital TV, Market Research, Streaming, USA

Edgio adds FAST channel syndication via Wurl
Nov 7, 2023 – Edgio has partnered with Wurl to enable Edgio customers generating linear channels, using its Uplynk scheduler UI or APIs, to effortlessly distribute them through Wurl.
News categories: Edgio, Wurl, Eric Black, Craig Heiting, Content Distribution, Digital TV, Streaming, Worldwide

Users of paid online video services moving to free online video
Oct 31, 2023 – After a decade of cord-cutting that saw pay-TV subscribers churning to paid online video services, Omdia expects 2024 to bring a new trend, with users moving from paid to free online services.
News categories: Omdia, Maria Rua Aguete, Digital TV, Market Research, Streaming, Worldwide

Amagi releases ninth Quarterly Global FAST Report
Oct 23, 2023 – Amagi has released its ninth Quarterly Global FAST Report, which provides an analysis of the FAST industry in conjunction with Amagi's consumer survey and data from the Amagi ANALYTICS platform.
News categories: Amagi, Srinivasan KA, Digital TV, Market Research, Streaming, Worldwide

Synamedia updates ad platform and adds Index Exchange partnership
Sep 7, 2023 – Synamedia has unveiled updates to its Synamedia Iris advertising platform that expand campaign formats and increase monetisation options. A partnership with Index Exchange connects Iris customers with global advertisers.
News categories: Synamedia, Index Exchange, Scott Kewley, Marija Masalskis, Advertising, Digital TV, IBC2023, Worldwide

TiVo IPTV platform expands into EMEA
Aug 24, 2023 – TiVo has been offering its IPTV Platform to pay TV and telecom operators across North and Latin America for nearly 5 years, and is now extending its reach to include EMEA.
News categories: TiVo, Content Distribution, Digital TV, Europe, IBC2023, IPTV, UX