Digital TV News: Streaming Video Alliance

Online viewing continues to gain ground on traditional broadcast TV
Feb 13, 2020 – Online viewing is gaining ground on traditional broadcast TV, according to CenturyLink (NYSE: CTL) and Streaming Video Alliance research. Over 80% of consumers are streaming more video than 3 years ago and nearly half of respondents define TV as being delivered over the internet.
News categories: CenturyLink, Streaming Video Alliance, Rory McVicar, Digital TV, Europe, Market Research

Streaming Video Alliance publishes documents on ad delivery for OTT and 360°/VR
Sep 14, 2018 – The Streaming Video Alliance has announced the availability of two newly approved documents. The documents cover advertisement delivery across OTT and the current state of 360-degree video and best practices
News categories: Streaming Video Alliance, Jason Thibeault, Mourad Kioumgi, Brian Stevenson, Ori Finkelman, Eric Klein, Advertising, Digital TV, IBCShowcase, OTT, VR, Worldwide

Streaming Video Alliance shows how forensic watermarking helps combat online video piracy
Jul 24, 2018 – The Streaming Video Alliance (the Alliance) has announced the publication of a technical document that provides considerations for implementing forensic watermarking as a tactic for combatting the piracy of online video content.
News categories: Streaming Video Alliance, Jason Thibeault, Digital TV, OTT, Watermarking, Worldwide

Google joins the Streaming Video Alliance
May 10, 2018 – The Streaming Video Alliance, an industry forum solving challenges to improve the video experience, has announced at its Annual Meeting that Google has joined as its newest member.
News categories: Streaming Video Alliance, Viacom, Google, Jason Thibeault, Glenn Goldstein, Alec Hendry, Content Distribution, OTT, QoE, Worldwide

Streaming Video Alliance releases Open Caching Working Group specifications
Jul 20, 2017 – The Streaming Video Alliance has announced the availability of two new technical specification documents from the Open Caching Working Group. In addition, the Open Caching Working Group has introduced a new sub group for Edge Storage, led by Western Digital.
News categories: Streaming Video Alliance, Western Digital, Jason Thibeault, Enosh Levi, Content Distribution, Digital TV, OTT, Worldwide

Ultra HD Forum Guidelines updated to add forensic watermarking
Apr 21, 2017 – The Ultra HD Forum has released UHD Forum Guidelines version 1.3 including a new forensic watermarking chapter. This chapter is the result of a collaboration with leading watermarking technologies providers.
News categories: Ultra HD Forum, Digital TV, NABShow, Watermarking, Worldwide

Streaming Video Alliance Open Caching trials to begin
Jan 3, 2017 – The Streaming Video Alliance has announced that trials based on recently approved Open Caching Request Routing and HTTPS Delegation Technical Specification are to begin. The trials are the first implementation of open caching systems that incorporate the specification for request routing in ISP networks.
News categories: Streaming Video Alliance, Jason Thibeault, Joe Inzerillo, Content Distribution, Digital TV, OTT, USA, Worldwide

Study reveals how smartphones are transforming the TV experience
Dec 15, 2016 – The Streaming Video Alliance has announced the findings of its 'Mobile Video: Exposed' report that explores consumers' perceptions and behaviors around watching video on mobile phones.
News categories: Streaming Video Alliance, Jason Thibeault, Digital TV, Market Research, Mobile, Worldwide

Streaming Video Alliance and CTA to co-develop streaming media QoE guidelines
Sep 15, 2016 – The Streaming Video Alliance and the Consumer Technology Association (CTA) have announced its collaboration to develop industry-wide guidelines pertaining to streaming media Quality of Experience (QoE).
News categories: Streaming Video Alliance, Consumer Technology Association, Jason Thibeault, Brian Markwalter, Digital TV, Mobile, OTT, Worldwide