Digital TV News: AMC Networks

iSpot acquires 605 to expand TV measurement market share
Sep 13, 2023 – iSpot.tv has announced the acquisition of 605, adding set-top box data from 16.6 million homes to its smart TV data footprint, bolstering its measurement solutions for video and TV advertising.
News categories: iSpot, 605, Sean Muller, Kristin Dolan, Advertising, Big Data, Digital TV, MandA, Set Top Box, Smart TV, USA

Brightcove powers AVOD streaming at In The Black Network
Sep 7, 2023 – Brightcove (NASDAQ: BCOV) has been selected by In The Black Network (ITBN) to deliver its AVOD content globally. The streaming service is expected to launch this October.
News categories: Brightcove, In The Black Network, Marc DeBevoise,, James DuBose, Content Distribution, Digital TV, Streaming, USA

Brightcove to power video streaming for Yahoo Inc.
Jul 31, 2023 – Yahoo is to integrate Brightcove's (NASDAQ: BCOV) technology platform across its portfolio of digital properties, powering the media and tech company's video streaming from end to end.
News categories: Brightcove, Yahoo Inc, Marc DeBevoise, Matt Sanchez, Content Distribution, Digital TV, Streaming, Worldwide

FreeWheel launches The Viewer Experience Lab in partnership with MediaScience
Jun 21, 2023 – FreeWheel has launched The Viewer Experience Lab in partnership with MediaScience with the goal of helping media companies ensure a quality experience across a growing array of advertising channels.
News categories: FreeWheel, MediaScience, Mark McKee, Dr. Duane Varan, Evan Adlman, Advertising, Digital TV, Market Research, Worldwide

Magnite announces broad support for direct-buy ad platform
Jun 20, 2023 – Magnite (NASDAQ:MGNI) has announced wide adoption of ClearLine, its ad server-agnostic solution that provides agencies with direct access to video inventory on its platforms.
News categories: Magnite, Sean Buckley, Jim Keller, Matt Jamison, Dan Callahan, Tom Grant, Alexander Stone, Advertising, Digital TV, USA, Worldwide

PubMatic announces CTV Platform enhancements and new partnerships
Jun 15, 2023 – PubMatic (Nasdaq: PUBM) has announced a suite of enhancements to its CTV platform, and new and expanded partnerships with streaming brands including AMC Networks, FOX, iQIYI, and TiVo.
News categories: PubMatic, Nicole Scaglione, Abbie Reichner, Evan Adlman, Advertising, Digital TV, Streaming, Worldwide

Nielsen solution measures content viewing across all device types
May 3, 2023 – Nielsen has introduced Nielsen ONE Content Alpha, delivering measurement of content viewing across all device types. Nielsen ONE Content uses Gracenote ID for entertainment content identification.
News categories: Nielsen, Deirdre Thomas, Jon Turner, Roberto Ruiz, Advertising, Big Data, Digital TV, USA

AMC Networks to launch ad-supported version of its AMC+ streaming service
Apr 17, 2023 – AMC Networks is to launch an ad-supported version of its AMC+ streaming service, completing an ad-supported content ecosystem that spans linear TV networks, streaming and digital/CTV platforms.
News categories: AMC Networks, Kim Kelleher, Advertising, Digital TV, Streaming, Worldwide

U.S. JIC reveals certification criteria for premium video measurement
Mar 6, 2023 – OpenAP on behalf of the U.S. JIC has announced the publication of initial requirements for premium video cross-platform currencies, a milestone in coalescing the industry around common standards.
News categories: OpenAP, David Levy, Advertising, Big Data, Digital TV, USA