Digital TV News: Jennifer Kent
28% of U.S. smart speaker owners use it to control a smart home device
Dec 12, 2018 – Parks Associates research finds 28% of U.S. broadband households with a smart speaker with voice assistant use the device to control a smart home device, compared to only 12% that use the device to control an entertainment device.
News categories:
Parks Associates, Jennifer Kent, Market Research, Smart Home, USA
65% of U.S. broadband households bought at least one CE device in 2017
Aug 2, 2018 – According to Parks Associates, 65% of U.S. broadband households bought at least one CE device in 2017. The company reports that U.S. broadband households now own an average of 8.6 connected computing, mobile, and entertainment devices.
News categories:
Parks Associates, Jennifer Kent, Digital TV, Market Research, Smart Home, USA
Global OTT video subscriptions to pass 400 million in 2022
Jun 13, 2018 – According to Parks Associates, the number of households worldwide with an OTT video service subscription will exceed 265 million by 2022. The popularity of OTT has driven a steady increase in adoption of smart TVs and streaming media players since 2010.
News categories:
Parks Associates, Kristen Hanich, Jennifer Kent, Digital TV, Market Research, Mobile, OTT, Subscribers, Worldwide
More than 50% of U.S. broadband households own a smart TV
May 21, 2018 – Parks Associates’ new report 'Smart TVs vs. Streaming Media Players: Winning Over Consumers' reports that more than 50% of U.S. broadband households own a smart TV and more than 40% own a streaming media player.
News categories:
Parks Associates, Jennifer Kent, Blu-ray, Games Console, Market Research, Set Top Box, Smart Home, Smart TV, USA
User experience becomes key focus for smart TVs and streaming media players
Dec 5, 2017 – A new Market Snapshot from Parks Associates finds that makers of smart TVs and streaming media players are shifting strategies to focus on the user experience (UX) as device sales start to flatten out.
News categories:
Parks Associates, Jennifer Kent, Dina Abdelrazik, Digital TV, Market Research, Set Top Box, Smart TV, USA
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