Digital TV News: Jennifer Kent
Global OTT video subscriptions to pass 400 million in 2022
Jun 13, 2018 – According to Parks Associates, the number of households worldwide with an OTT video service subscription will exceed 265 million by 2022. The popularity of OTT has driven a steady increase in adoption of smart TVs and streaming media players since 2010.
News categories:
Parks Associates, Kristen Hanich, Jennifer Kent, Digital TV, Market Research, Mobile, Streaming, Subscribers, Worldwide
More than 50% of U.S. broadband households own a smart TV
May 21, 2018 – Parks Associates’ new report 'Smart TVs vs. Streaming Media Players: Winning Over Consumers' reports that more than 50% of U.S. broadband households own a smart TV and more than 40% own a streaming media player.
News categories:
Parks Associates, Jennifer Kent, Blu-ray, Gaming, Market Research, Set Top Box, Smart Home, Smart TV, USA
User experience becomes key focus for smart TVs and streaming media players
Dec 5, 2017 – A new Market Snapshot from Parks Associates finds that makers of smart TVs and streaming media players are shifting strategies to focus on the user experience (UX) as device sales start to flatten out.
News categories:
Parks Associates, Jennifer Kent, Dina Abdelrazik, Digital TV, Market Research, Set Top Box, Smart TV, USA
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