Digital TV News: Nitesh Patel
COVID-19 boosts mobile content spend 28% in 2020
Oct 6, 2020 – COVID-19 will boost worldwide revenue on content consumed on mobile phones by 28% in 2020 according to Strategy Analytics. Over the next five years mobile media revenue is expected to approach $860 billion.
News categories:
Strategy Analytics, David Kerr, Nitesh Patel, Content Distribution, COVID-19, Digital TV, Market Research, Mobile, Worldwide
TV to represent 80% of global video ad spend in 2023
Oct 29, 2018 – According to Strategy Analytics, the majority of budgets geared towards brand awareness continue to prioritize linear TV over online video, all the more as multi-screen access and OTT distribution help traditional broadcasters reach new audiences.
News categories:
Strategy Analytics, Michael Goodman, Nitesh Patel, Advertising, Digital TV, Market Research, Worldwide
Strategy Analytics recommends more aggressive adoption of LTE Broadcast
Jan 9, 2017 – Strategy Analytics has recommended that mobile operators, especially those with multi-screen assets and ambitions to provide superior mobile video and data experiences to customers, adopt eMBMS, or LTE Broadcast, more aggressively.
News categories:
Strategy Analytics, Wei Shi, Nitesh Patel, Content Distribution, Digital TV, Mobile, Worldwide
Mobile Video Revenue to Reach $25 Billion by 2021
Jul 6, 2016 – Worldwide revenue from mobile video will reach $25 Billion by 2021, according to Strategy Analytics. Growth in mobile video revenue will be driven by advertisers seeking to reach an increasing audience of users that are consuming video on their smartphones and tablets.
News categories:
Strategy Analytics, Wei Shi, Nitesh Patel, Digital TV, Market Research, Mobile, Worldwide
Mobile media revenue to approach $380 billion by 2018
Aug 4, 2014 – According to Strategy Analytics, spending on consumer mobile media services consumed via the handset (which excludes tablet spend) will rise from just above $236 Billion in 2013 to approach $380 Billion by 2018.
News categories:
Strategy Analytics, Nitesh Patel, David MacQueen, Advertising, Digital TV, Market Research, Mobile, Streaming, Worldwide
Latest News
- Barb to start reporting TV-set viewing of YouTube channels
- SAT FILM selects multi-DRM from CryptoGuard
- Qvest and ARABSAT to launch OTT streaming platform
- ArabyAds & LG Ad Solutions partner with TVekstra in Turkey
- Freeview NZ satellite TV service to move to Koreasat 6
- Comscore expands YouTube CTV measurement internationally
- Ateme powers Antenna Group’s ANT1+ OTT service
- Reliance Jio introduces JioTele OS smart TV operating system
- AgileTV, United Teleports and BNS launch fully managed TV service
- Samsung global TV market leader for 19th year
- JioHotstar and Nielsen collaborate on advanced ad measurement
- Eutelsat and ATSS renew MENA satellite services agreement
- Altice USA residential video RGUs down 64,300 in 4Q 2024
- Orange TV subscribers down 8,700 in 4Q 2024
- U.S. MVPDs align on terminology for multiscreen TV advertising
- Roku releases 4Q 2024 results
- United Group agrees to sell SBB Serbia and Net TV Plus
- Graham Media and Nielsen agree Local TV measurement renewal
- Sky Link TV launches streaming platform with Bitcentral
- TAG Video Systems and Witbe deliver end-to-end video monitoring