Streaming (Over-the-top, OTT, P2P, PC-TV, Internet TV, online video, IP Video) News

Extreme Reach gains CTV accreditation from MRC
Oct 5, 2021 – Extreme Reach (ER) has received accreditation for CTV Rendered Video Ad Impressions and related Video Play metrics from the Media Rating Council (MRC), as well as a new accreditation for Mobile App.
News categories: Extreme Reach, Media Rating Council, Tim Conley, George W. Ivie, Olivia Devereux, Advertising, Streaming, USA

Sky introduces Sky Glass streaming TV
Oct 7, 2021 – Sky has announced the launch of its Sky Glass streaming television. Sky Glass will be the only TV with Sky inside. With Sky Glass, subscribers can now get Sky TV over WiFi, with no satellite dish and no box.
News categories: Sky, Dana Strong, Digital TV, Smart TV, Streaming, UK

Synamedia extends OTT piracy protection to the CDN
Oct 7, 2021 – Synamedia has launched Synamedia OTT ServiceGuard, the first solution to protect content across all open platforms - whether mobile, browsers, or smart TVs - and the first to extend service protection to the CDN.
News categories: Synamedia, Nitsan Baider, Janice Pearson, Jennifer Kent, Content Protection, Digital TV, Streaming, Worldwide

RodeoTV strengthens security offering with BuyDRM's KeyOS
Oct 6, 2021 – RodeoTV is now offering studio-grade security for video content with BuyDRM's KeyOS MultiKey Multi-DRM Service. RodeoTV provides solutions for clients looking to deliver Live Linear Video, VOD and Digital Signage.
News categories: BuyDRM, RodeoTV, Christopher Levy, Kelly Pittman, Digital TV, DRM, Streaming, USA

4 in 5 Canadians classify themselves as TV streamers
Oct 6, 2021 – TV streaming popularity continues to rise with 4 in 5 Canadians classifying themselves as TV streamers (versus 3 in 4 who pay for traditional TV), according to The Streaming Decade survey released by Roku (NASDAQ: ROKU).
News categories: Roku, Mirjam Laux, Christina Summers, Canada, Digital TV, Market Research, Streaming

Roku releases UK consumer TV viewing report
Oct 6, 2021 – Roku has revealed the results of its study of UK consumer TV viewing. Nine in 10 survey respondents said they are TV streamers with only seven in 10 saying they use use traditional pay-TV services.
News categories: Roku, Mirjam Laux, Broadcast, Digital TV, Market Research, Streaming, UK

TheViewPoint launches CTV-first ad serving solution
Oct 6, 2021 – TheViewPoint has launched TVP Next, its Connected TV ad server. TVP Next brings enhanced control over the process of ad delivery, offering various types of integrations, like VAST, VMAP, SDK and header bidding.
News categories: TheViewPoint, Daniel Elad, Advertising, Content Distribution, Digital TV, Streaming, Worldwide

TripleLift and Amagi scale 'In-Show' programmatic CTV advertising
Oct 6, 2021 – TripleLift and Amagi have announced a partnership agreement to scale 'In-Show' programmatic advertising. TripleLift integrates brands into TV programs. Amagi plugs that into consumer media platforms.
News categories: TripleLift, Amagi, Michael Shields, Sudhir Shabad, Advertising, Digital TV, Streaming, Worldwide

Estrella Media inventory added to Xandr ad sales platform
Oct 5, 2021 – Xandr and Estrella Media have announced that Estrella Media's ad-supported digital inventory is now available to buyers in the Xandr Marketplace. Estrella Media has adopted Xandr's strategic selling platform Xandr Monetize.
News categories: Xandr, Estrella Media, Mike Bagliebter, Brian Fisher, Advertising, Digital TV, Streaming, USA