Australia Digital TV News
IAB Australia appoints Ipsos as digital audience data supplier
Aug 31, 2021 – IAB Australia has appointed Ipsos as the industry's supplier for the planning, buying, and reporting of digital audience measurement data in Australia. The appointment is for a three-year term commencing in Q2 2022 with the launch of Ipsos iris.
News categories:
Ipsos, IAB Australia, MFA, OzTAM, Simon Wake, Gai Le Roy, Natalie Stanbury, Sophie Madden, Doug Peiffer, Advertising, Australia, Big Data, Digital TV
Prime Video app coming to Foxtel set-tops
Aug 2, 2021 – The Foxtel Group and Amazon Prime Video are to integrate the Prime Video app into Foxtel set-top boxes by the end of 2021. The app will be available on Foxtel's iQ3, iQ4 and soon to launch iQ5 set-tops.
News categories:
Foxtel, Prime Video, Patrick Delany, Hushidar Kharas, Apps, Australia, Broadcast, Digital TV, Set Top Box, Streaming
Samba TV announces global TV viewership dashboard
Jul 22, 2021 – Samba TV has announced the launch of its global Real-time TV Viewership Dashboard, an interactive TV analytics dashboard featuring geographic and demographic analysis of viewership in real-time across the world.
News categories:
Samba TV, Ashwin Navin, Chad Stoller, Mike Law, Australia, Big Data, Digital TV, Germany, Smart TV, UK, USA
Paramount+ to debut in Australia on August 11th
May 7, 2021 – ViacomCBS Australia & New Zealand has announced that its streaming service, Paramount+, will launch in Australia on August 11, 2021. Priced at $8.99 per month, subscribers will have access to more than 20,000 episodes and movies.
News categories:
ViacomCBS, Beverley McGarvey, Australia, Digital TV, Streaming
Switch Media provides technology for Freeview Australia HbbTV service
Apr 29, 2021 – Switch Media has announced that it has delivered Freeview Australia's new integrated HbbTV service. The new gateway provides viewers with a sophisticated and seamless integration between broadcast and VOD services.
News categories:
Switch Media, Freeview Australia, Matt Moran, Bridget Fair, Apps, Australia, Content Distribution, Digital TV, HbbTV, Satellite, Set Top Box, Smart TV, Terrestrial, UX
Freeview Australia launches integrated HbbTV platform
Apr 12, 2021 – Freeview Australia has launched its free enhanced HbbTV (Hybrid Broadcast Broadband TV) service, providing Australians with a more seamless integration between broadcast and on-demand BVOD services.
News categories:
Freeview Australia, Helen Clifton, Bridget Fair, David Anderson, James Taylor, James Warburton, Mike Sneesby, Beverley McGarvey, Australia, Digital TV, HbbTV, Set Top Box, Smart TV, Terrestrial, UX
Australia pay TV market to decline at 2.6% CAGR over next five years
Mar 3, 2021 – Pay TV revenue in Australia is set to decline at a CAGR of 2.6% from $2.4bn in 2020 to $2.1bn in 2025 due to a continued drop in Cable TV and DTH subscriptions and revenue, according to GlobalData.
News categories:
GlobalData, Aasif Iqbal, Australia, Digital TV, Market Research
Future of TV in Australia is linear + BVOD
Feb 25, 2021 – At the Future of TV Advertising Sydney forum, OzTAM CEO Doug Peiffer has shared top line test data from Virtual Australia (VOZ), the new all-screen, cross-platform Total TV planning and reporting database.
News categories:
OzTAM, Virtual Australia, Doug Peiffer, Advertising, Australia, Digital TV, Market Research, Smart TV, Streaming
Comscore and Samba TV extend CTV data partnership to Australia
Feb 24, 2021 – Comscore (NASDAQ: SCOR) has expanded its TV measurement footprint to Australia with Samba TV. The new connected TV (CTV) measurement solution, launched last year in Europe, has now reached this key market in the APAC region.
News categories:
Comscore, Samba TV, Bill Livek, Ashwin Navin, Advertising, Australia, Big Data, Digital TV, Smart TV
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