Worldwide (not region-specific) Digital TV News

COVID-19: Flat-panel TVs down; Streaming media adapters up
Jul 22, 2020 – According to ABI Research, uncertain 2020 economic conditions caused by COVID-19 is negatively affecting the global flat-panel TV market but has caused a surge in streaming media adapter shipments.
News categories: ABI Research, Khin Sandi Lynn, COVID-19, Digital TV, Market Research, Set Top Box, Smart TV, Worldwide

Kantar launches industry-wide ad effectiveness measurement platform
Jul 22, 2020 – Kantar has announced Project Moonshot, an industry initiative to assess the impact of advertising. Also being announced are cookie-less measurement partnerships including Dish, Pinterest, Roku, Snap, Spotify and Twitter.
News categories: Kantar, Jane Ostler, Gaurav Shirole, Itamar Benedy, Nick Lawson, Advertising, Big Data, Digital TV, Worldwide

24i launches Video Experience Platform
Jul 22, 2020 – 24i has announced the launch of its Video Experience Platform (VEP), a SaaS platform that combines its apps framework, video processing and UX products with an ecosystem of technologies and partners.
News categories: 24i, Martijn Van Horssen, Apps, Content Distribution, Digital TV, UX, Worldwide

Inverto releases solution for RF video overlay distribution via FTTH
Jul 21, 2020 – Inverto has announced the launch of Unifiber - a product family addressing the increasing demand for reliable, high quality and cost effective solutions for distributing TV services over FTTH networks.
News categories: Inverto, Christophe Perini, Content Distribution, Digital TV, Fibre, Worldwide

Nielsen upgrades digital measurement methodology
Jul 21, 2020 – Nielsen has announced sweeping changes to its digital measurement methodology. The new methodology will be rolled out in phases to ensure continuity of measurement for its clients, beginning in early 2021.
News categories: Nielsen, Karthik Rao, Mainak Mazumdar, Advertising, Big Data, Digital TV, USA, Worldwide

ACCESS releases NetFront Browser BE v2.8
Jul 21, 2020 – ACCESS Europe has announced the release of NetFront Browser BE v2.8 that supports the company’s goal of providing the automotive, entertainment, and media markets with the most secure and advanced commercial embedded browser.
News categories: ACCESS Europe, Dr. Neale Foster, Automotive, Digital TV, Middleware, Worldwide

SpotX makes strategic investment in SpringServe
Jul 20, 2020 – SpotX has invested in SpringServe, an ad serving platform for OTT and connected TV. The companies will together provide advanced video advertising capabilities, while connecting customers to the advertiser ecosystem.
News categories: SpotX, SpringServe, Sean Buckley, Joseph Hirsch, Advertising, Digital TV, MandA, Streaming, Worldwide

DoubleVerify introduces ad completion measurement tools for CTV
Jul 17, 2020 – DoubleVerify has announced a measurement offering that allows advertisers to measure signals that offer a strong proxy for viewability on CTV. Historically, measuring viewability has been challenging for CTV inventory.
News categories: DoubleVerify, Matt McLaughlin, Dan Slivjanovski, Advertising, Big Data, Digital TV, Streaming, USA, Worldwide

MediaMelon and Nowtilus partner on Server-Side Ad Insertion analytics
Jul 16, 2020 – MediaMelon and Nowtilus have announced an integrated solution providing greater measurement transparency and accuracy of server-side ad insertion based on measurement from the client-side video player.
News categories: MediaMelon, Nowtilus, Kumar Subramanian, Leander Carell, Advertising, Big Data, Digital TV, Worldwide