Smart TV (Connected TV, Integrated Digital Television, IDTV) News

Chinese brands boost global TV shipments to pre-pandemic levels
May 16, 2023 – TrendForce has found that Chinese brands have pushed global TV shipments in 1Q23 to 43.37 million units. In 2Q23 shipments are expected to recover to pre-pandemic levels at 47.26 million units.
News categories: TrendForce, China, Digital TV, Market Research, Smart TV, Worldwide

Tyroo to market LG Ads CTV solutions in Southeast Asia
May 16, 2023 – LG Ad Solutions has announced that it has signed up Tyroo as a reseller of its CTV native advertising formats in Indonesia, Malaysia, the Philippines, Singapore and Thailand.
News categories: Tyroo, LG Ad Solutions, Siddharth Puri, Serge Matta, Advertising, Digital TV, Indonesia, Malaysia, Philippines, Singapore, Smart TV, Thailand

Yahoo extends targeting and measurement partnership with Samba TV
May 15, 2023 – Yahoo has announced a partnership with Samba TV to provide advertisers with an advanced TV solution for campaign targeting and measurement within the Yahoo DSP, across the UK and Canada.
News categories: Samba TV, Yahoo, David Barker, Elizabeth Herbst-Brady, Advertising, Big Data, Canada, Digital TV, Smart TV, UK

Telly launches free dual screen Smart TV in the U.S.
May 15, 2023 – Telly has developed a TV combining a 55" 4K HDR display with a separate built-in Smart Screen. Telly has opened ordering for 500,000 free units that will begin shipping to U.S. consumers this summer.
News categories: Telly, Ilya Pozin, Advertising, Digital TV, Smart TV, USA

VIZIO reports Q1 2023 financial results
May 9, 2023 – VIZIO Holding (NYSE: VZIO) has announced results for the three months ended March 31, 2023. The company reported that there are now 17.5 million SmartCast Active Accounts. SmartCast ARPU was $29.20, up 23% YoY.
News categories: VIZIO, William Wang, Advertising, Digital TV, Results, Smart TV, Streaming, USA

Xperi signs second top-10 Smart TV OEM for TiVo OS
May 9, 2023 – Xperi (NYSE: XPER) has announced results for the period ended March 31, 2023. In the quarter Xperi signed an agreement with a second top-10 Smart TV OEM to integrate the TiVo Operating System (TiVo OS) into their TV lineup.
News categories: Xperi, Jon Kirchner, Automotive, Big Data, Digital TV, IPTV, Results, Smart TV, TV OS, USA, Worldwide

Unruly provides TCL FFALCON ad inventory access through Amobee
May 2, 2023 – Unruly has partnered with TCL FFALCON to provide advertisers using the Amobee demand-side platform with access to TCL FFALCON ad inventory on the TCL Channel in the US, Europe and APAC regions.
News categories: Tremor International, TCL FFALCON, Unruly, Kenneth Suh, Rebecca Wan, Advertising, Digital TV, Smart TV, Streaming, Worldwide

Samsung opens new TV factory in Nepal
Apr 26, 2023 – Samsung has inaugurated a new TV factory in Nepal in collaboration with its partner, Him Electronics. The factory will help develop a stronger electronics manufacturing ecosystem in the country.
News categories: Him Electronics, Samsung, Shekhar Golchha, JB Park, Digital TV, Nepal, Smart TV

Epsilon integrates Samba TV viewing data
Apr 21, 2023 – Samba TV is integrating its OTT and linear television viewing data into the Epsilon PeopleCloud, providing Epsilon clients with granular insights into customers' TV and streaming TV viewing.
News categories: Samba TV, Epsilon, Kris Magel, Kate Sirkin, Advertising, Big Data, Digital TV, Smart TV, USA