Mobile TV News

North America and Asia most active mobile video markets
Sep 5, 2018 – The move to active mobile video offerings will grow as entertainment bundling with mobile services becomes a must, according to Kagan. North American and Asian markets lead the charge in a shift to active mobile video markets.
News categories: Kagan, John Fletcher, Digital TV, Market Research, Mobile, Streaming, Worldwide

Rise of mobile drives advertisers to invest $30bn in online video despite ongoing risks
Aug 24, 2018 – According to WARC, advertisers are expected to spend a combined $30bn on online video advertising this year, most of which will be paid to social media platforms despite the continuing risks of negative adjacency and ad fraud.
News categories: WARC, James McDonald, Advertising, Market Research, Mobile, Worldwide

5G trials in full swing with 12% of operators moving to deployment this year
Aug 20, 2018 – Eighty-two percent of mobile operators participating in a 5G study conducted by IHS Markit (Nasdaq: INFO) are busy trialing and testing the technology, mainly in North America and Asia, with 12 percent -- all from North America -- planning commercial 5G rollouts by year’s end.
News categories: IHS Markit, Stéphane Téral, 5G, Market Research, Mobile, Worldwide

Youku and Irdeto bring secure premium content to consumers in China
Aug 8, 2018 – Youku has selected Irdeto Rights for ChinaDRM to safeguard premium content delivery. Youku will also deploy Irdeto TraceMark for mobile, PC and OTT VOD for its paid subscription service to detect and combat content theft and redistribution piracy.
News categories: Irdeto, Youku, Bengt Jonsson, Xin Shi, China, Digital TV, DRM, Mobile, Streaming

US consumer technology sales to reach record $377 billion in 2018
Jul 31, 2018 – AI, voice-recognition and fast connectivity – critical ingredients for smart speakers, smart home technologies and smartphones – will help spur overall U.S. consumer technology industry revenue to $377 billion in retail revenues in 2018, according to the CTA.
News categories: Consumer Technology Association, Gary Shapiro, Steve Koenig, Rick Kowalski, Digital TV, Market Research, Mobile, Smart Home, USA

More than 50 U.S. pay TV operators now using MOBITV Connect
Jul 30, 2018 – MOBITV has announced that more than 50 customers are using the Company’s MOBITV Connect platform. These customers represent a total subscriber base of approximately one million across the U.S.
News categories: MOBITV, Charlie Nooney, Jody Heustess, Apps, Content Distribution, Digital TV, IPTV, Mobile, USA

OTT usage among M7 subscribers grows by 30%
Jul 24, 2018 – The addition of OTT services to DTH and IPTV distribution proves to be a successful move for M7 Group. Meeting the rapidly growing subscriber demand to watch content at any time on any device, OTT is now an essential part of M7’s hybrid TV offering, both for linear and on-demand content.
News categories: M7 Group, Bill Wijdeveld, Digital TV, Mobile, Netherlands, Streaming, Subscribers

Minerva launches turnkey cloud video service for cable and telco operators
Jul 19, 2018 – Minerva Networks has unveiled a cloud video offering for pay TV operators. Built around the Company’s Minerva 10 platform, the service is a turnkey solution for the delivery of pay TV to both STBs and streaming media devices.
News categories: Minerva Networks, Com Net Inc, Mauro Bonomi, Randy Plaisier, Cable TV, Content Distribution, Digital TV, IPTV, Mobile, North America

Innovid adds VAST inventory support across major vendors
Jul 18, 2018 – Innovid has announced support for third party viewability measurement from all major vendors in VAST inventory. Complete video viewability measurement was previously only available in VPAID inventory. On mobile and connected TV, VAST is more commonly used than VPAID.
News categories: Innovid, Michael Tuminello, Felix Hansen, Saar Paamoni, Dale Older, Dan Fichter, Advertising, Digital TV, Mobile, Streaming, USA