North America Digital TV News

Future Today and Cinedigm terminate merger agreement
Mar 16, 2020 – Future Today has announced that its merger agreement with Cinedigm has been terminated. Future Today has instead entered into a content licensing arrangement with Cinedigm to expand its content offering.
News categories: Future Today, Cinedigm, Vikrant Mathur, Alok Ranjan, Digital TV, MandA, Streaming, USA, Worldwide

Cincinnati Bell to be acquired by Macquarie
Mar 13, 2020 – Cincinnati Bell (NYSE:CBB), together with Macquarie Infrastructure Partners (MIP), has announced an agreement through which a MIP-controlled subsidiary will acquire all outstanding shares of Cincinnati Bell.
News categories: Cincinnati Bell, Macquarie Infrastructure Partners, Ares Management, Lynn A. Wentworth, Leigh Fox, Karl Kuchel, Scott Graves, Digital TV, IPTV, MandA, USA

Wurl network reaches 100 million CTVs after year of operations
Mar 12, 2020 – Wurl has announced that it expanded its network to reach 100 million CTVs in nine countries in its first full year of operations. Additionally, Wurl delivered more than 225 million hours of programming and more than 1.2 billion personally targeted ads.
News categories: Wurl, Sean Doherty, Advertising, Content Distribution, Digital TV, Results, Streaming, USA, Worldwide

Comscore and Twitch partner on Esports and Gaming audience measurement
Mar 12, 2020 – Comscore (Nasdaq: SCOR) has announced a partnership with Twitch. The deal adds tagless audience reporting of Twitch livestreaming, including gaming and esports insights, to Comscore digital audience solutions.
News categories: Comscore, Twitch, Carol Hinnant, Big Data, Canada, Digital TV, Streaming, USA

Theatrical and Home Entertainment market exceeds $100bn for the first time in 2019
Mar 11, 2020 – The global entertainment market in 2019 topped $100 billion for the first time, reaching $101 billion, according to the Motion Picture Association. Home/mobile entertainment continued its explosive growth, reaching $58.8 billion.
News categories: Motion Picture Association, Charles Rivkin, Digital TV, Market Research, USA, Worldwide

U.S. dominates global SVOD revenues
Mar 11, 2020 – According to Strategy Analytics, SVOD revenue continues to be highly concentrated in a few markets. Consumer spend on SVOD services globally was $53.34B (€47.55B) in 2019. Of this, the U.S. accounted for 43%.
News categories: Strategy Analytics, Michael Goodman, Digital TV, Market Research, Streaming, USA, Worldwide

Vidaa partners with OTTera to integrate long tail OTT services
Mar 11, 2020 – Hisense and their subsidiary Vidaa have chosen OTTera for onboarding onto the Hisense VIDAA platform. Vidaa will work with OTTera to integrate long tail providers and utilize OTTera's built-in advertising solution.
News categories: OTTera, Vidaa, Stephen L. Hodge, Guy Edri, Advertising, Apps, Digital TV, Smart TV, USA

Valassis launches Connected TV ad solution
Mar 11, 2020 – Valassis has announced a Connected TV solution to help brands engage the streaming TV audience by interests, in-market signals and location. With Valassis CTV, brands are able to serve and measure their ads to drive the ideal consumer to the nearest store.
News categories: Valassis, Jay Webster, Advertising, Digital TV, Streaming, USA

AMC Networks, Disney, and WarnerMedia join Xandr ad platform
Mar 11, 2020 – Xandr is working with leading media and entertainment companies including AMC Networks, Disney, and WarnerMedia to reinvent the way linear TV advertising is bought, sold, and optimized for a better consumer experience.
News categories: Xandr, AMC Networks, Disney, WarnerMedia, Brian Lesser, Kim Kelleher, Rita Ferro, Gerhard Zeiler, Fiona Carter, Advertising, Digital TV, USA