North America Digital TV News

Project OAR rolls out technologies and showcases Dynamic Ad Insertion at CES
Jan 6, 2020 – Project OAR has announced a series of updates, putting it on track to complete the first stages of its mission, with consensus reached on specifications, software updates heading for VIZIO Smart TVs and the start of major ad engine integrations.
News categories: Project OAR, Laura Nelson, Dan Aversano, Helen Katz, Zeev Neumeier, Advertising, Big Data, CES2025, Digital TV, USA

Synamedia joins Phoenix Model Market NEXTGEN TV initiative
Jan 6, 2020 – Synamedia has announced that it has entered a partnership with Pearl TV to join the Phoenix Model Market Initiative. Synamedia will provide encoding expertise and services and build future ATSC 3.0 applications based on market needs.
News categories: Synamedia, Pearl TV, Dave Longaker, Anne Schelle, ATSC 3, CES2025, Content Distribution, Digital TV, USA

77% of smart TVs owned by US broadband households now internet connected
Jan 6, 2020 – Parks Associates has announced research showing that more than 70% of US broadband households own at least one streaming entertainment product and 50% own a smart TV, with 77% of those TVs now being connected to the internet.
News categories: Parks Associates, Kristen Hanich, CES2025, Digital TV, Market Research, Smart TV, Streaming, USA

U.S. consumer technology sales to hit $422 billion in 2020
Jan 5, 2020 – Skyrocketing popularity of streaming services and wireless earbuds along with 5G connectivity and AI-enabled devices will drive revenue growth for the U.S. consumer tech industry to a record $422 billion in retail revenues in 2020, according to the CTA.
News categories: Consumer Technology Association, Gary Shapiro, Automotive, CES2025, Digital TV, Market Research, Smart Home, Smart TV, Streaming, USA

VIZIO unveils SmartCast 4.0 and new voice remote
Jan 5, 2020 – VIZIO has announced SmartCast 4.0, an upgrade to its smart TV platform. VIZIO is also introducing a new push-to-talk Voice Remote, which allows users to more easily access their content using their voice, while also supporting other smart home queries.
News categories: VIZIO, Bill Baxter, Digital TV, Smart Home, Smart TV, USA, UX

Samsung adds NEXTGEN TV to 2020 QLED 8K line-up
Jan 5, 2020 – Samsung has announced that its upcoming 2020 QLED 8K television lineup will offer ATSC 3.0 tuners. The next-generation broadcast standard is designed to usher in a new era of over-the-air TV broadcasting.
News categories: Samsung, Hyogun Lee, ATSC 3, Digital TV, Middleware, Smart TV, USA

NEXTGEN TV powered by ATSC 3.0 takes center stage at CES 2020
Jan 3, 2020 – NEXTGEN TV, powered by ATSC 3.0, will be one of the key technologies highlighted at CES. The first U.S. consumer receivers with integrated NEXTGEN TV are expected to be announced, highlighting the key consumer benefits of the system.
News categories: ATSC, Madeleine Noland, Gary Shapiro, Gordon Smith, ATSC 3, CES2025, Content Distribution, Digital TV, Middleware, USA

Fincons Group to present NEXTGEN TV platform at CES
Jan 3, 2020 – At CES, Fincons Group will be presenting its Smart Digital Platform (SDP) designed to accelerate Next Gen TV roll-out. The SDP introduces a publishing tool that enables automatic generation of applications, thus accelerating Hybrid TV and OTT service delivery.
News categories: Fincons, Francesco Moretti, Apps, ATSC 3, CES2025, Digital TV, Middleware, USA, Worldwide

LG to unveil 2020 8K TV lineup with next-gen AI at CES
Jan 3, 2020 – LG Electronics will introduce its expanded 8K TV lineup next week at CES 2020 – eight TVs with new 77- and 65-inch class models joining LG's existing 88- and 75-inch screen sizes. Every model exceeds the 8K Ultra HD definition set by the CTA.
News categories: LG Electronics, CES2025, Digital TV, Smart Home, Smart TV, USA