North America Digital TV News

Connected TV poised to transform digital advertising
Oct 31, 2018 – Extreme Reach has released its Q3 2018 Video Advertising Benchmarks based on metrics from its third-party video ad server. The report offers brands and agencies up-to-date insights based on key performance metrics.
News categories: Extreme Reach, Mary Vestewig, Advertising, Digital TV, Streaming, USA

Simulmedia launches TV marketplace for Direct-to-Consumer marketers
Oct 31, 2018 – Simulmedia has launched a marketplace specifically designed for direct-to-consumer (D2C) marketers. For D2C brands, the marketplace will provide a single point of access into the massive reach of TV, with transparency on outcomes, fees, supplier media and data costs.
News categories: Simulmedia, Dave Morgan, Advertising, Digital TV, USA

78% of U.S. TV households subscribe to a pay-TV service
Oct 31, 2018 – Research from Leichtman Research Group (LRG) finds that about 78% of U.S. TV households subscribe to some form of pay-TV service. The percentage of TV households that subscribe to a pay-TV service is down from 86% in 2013, 87% in 2008, and 81% in 2004.
News categories: Leichtman Research Group, Bruce Leichtman, Digital TV, Market Research, USA

Connected TV and streaming player adoption spurring digital video purchases and rentals
Oct 30, 2018 – According to The NPD Group, as of August 2018, 61 million households in the U.S. had at least one internet-connected TV, video game console, Blu-ray Disc player or streaming media player. As a result more consumers are choosing to rent and purchase digital movies.
News categories: NPD Group, John Buffone, Ricardo Solar, Digital TV, Market Research, Streaming, USA

Telaria unveils TV Content Reporting
Oct 29, 2018 – Telaria (NYSE:TLRA) has unveiled TV Content Reporting. TV Content Reporting provides publishers with insight and analytics into the bidding and buying patterns of specific show titles, episodes, content categories and a more holistic view about the content advertisers want.
News categories: Telaria, Craig Berlingo, Laura Buchman, Advertising, Big Data, Digital TV, USA, Worldwide

Charter residential video customers down 66,000 in 3Q 2018
Oct 26, 2018 – Charter Communications has reported results for period ended September 30, 2018. Residential video customers decreased by 66,000 in the third quarter of 2018, while third quarter 2017 video customers decreased by 104,000.
News categories: Charter Communications, Cable TV, Digital TV, Results, Subscribers, USA

Comcast video subscribers down 106,000 in 3Q 2018
Oct 25, 2018 – Comcast Corporation (NASDAQ: CMCSA) has reported results for the quarter ended September 30, 2018. For the period, total high-speed internet customer net additions were 363,000, total video customer net losses were 106,000.
News categories: Comcast, Cable TV, Digital TV, Subscribers, USA

AT&T US down 297k; Vrio down 73k video subs in 3Q 2018
Oct 24, 2018 – AT&T (NYSE:T) has reported results for the third quarter of 2018. Total U.S. video subscribers declined by 297,000 in the quarter as DIRECTV NOW subscriber additions partially offset linear video declines. For Vrio, gains in Brazil were offset by losses in other regions.
News categories: AT&T, Digital TV, IPTV, Latin America, Mexico, Satellite, Subscribers, USA

Com Net Inc. chooses Anevia to power OTT streaming
Oct 24, 2018 – Anevia has been chosen by Com Net Inc. (CNI) to deliver cloud DVR and CDN services as part of their hosted and managed OTT head-end. CNI works with Minerva Networks on its white label cloud video offering for pay TV operators in the US.
News categories: Anevia, Com Net Inc, Minerva Networks, Grégory Samson, Randy Plaisier, CableTecExpo, Content Distribution, Digital TV, Streaming, USA