UK (United Kingdom, Great Britain & Northern Ireland) Digital TV News

BARB renews audience data contracts with Kantar
Jun 2, 2021 – BARB has announced that Kantar has won contracts to continue to deliver audience measurement for the UK TV industry, including expansion to report content ratings and viewing for streaming services.
News categories: Kantar, BARB, Adam Crozier, Justin Sampson, Advertising, Big Data, Digital TV, UK

CMA gives regulatory approval for Virgin Media, O2 combination
May 20, 2021 – The UK’s Competition & Markets Authority (CMA) has announced its final approval of the 50:50 joint venture between Liberty Global and Telefonica to combine Virgin Media and O2. The transaction is now expected to close by June 1, 2021.
News categories: Liberty Global, Telefónica, Mike Fries, José Maria Alvarez-Pallete, Cable TV, Digital TV, MandA, Mobile, UK

DTG publishes 'State of the Nation' report
May 13, 2021 – The DTG has published its annual 'State of the Nation' report for the UK. Including sales figures and subscription trends, the report covers trends in the TV ecosystem and consumer painpoints that need addressing.
News categories: Digital TV Group, Richard Lindsay-Davies, Digital TV, Market Research, UK

Sky Media pilots Shoppable Ads with Sky Mobile
May 7, 2021 – Sky Media has a launched a pilot for its Shoppable Ads proposition with Sky Mobile. Sky Mobile’s addressable TV ads will feature a unique QR code that drives TV viewers online to the brand’s website.
News categories: Sky Media, Sky, Dan Cohen, Pierre Coppin, Advertising, Digital TV, Mobile, Satellite, UK

Connected TVs and VOD embedded in UK viewing habits
Apr 22, 2021 – FreeWheel has unveiled research aimed at discovering how UK viewers use video devices and platforms, understand the reasons behind their preferences and explore attitudes towards free-to-access video platforms with advertising.
News categories: FreeWheel, Happydemics, Virginie Dremeaux, Advertising, Digital TV, Market Research, Streaming, UK

Hologram dining experience opens in London and Edinburgh
Apr 15, 2021 – The world's first hologram dining experience has opened in London and Edinburgh. Virgin Media’s 'Two Hearts Pizzeria' will connect diners at opposite ends of the UK via a real-time holographic dining experience.
News categories: Virgin Media, Jeff Dodds, Dr James Bellini, Digital TV, Metaverse, UK

ACCESS licenses Ligada iSuite for NetFront Browser BE HbbTV testing
Apr 12, 2021 – ACCESS has licensed Ligada iSuite from Eurofins to ensure that its NetFront Browser BE provides a compliant platform for CE manufacturers offering Android and Linux based HbbTV Smart TVs and broadcaster OTT services.
News categories: ACCESS Europe, Eurofins, Dr. Neale Foster, Dr. Bob Campbell, Android TV, Digital TV, HbbTV, HTML5, QoE, Smart TV, UK, Worldwide

PubMatic to integrate Samba TV data for CTV audience targeting
Apr 9, 2021 – Samba TV's first-party Connected TV data will be integrated with PubMatic's (Nasdaq: PUBM) advertising platform to provide media buyers with omniscreen targeting in the United Kingdom, Germany, Italy, and France.
News categories: Samba TV, PubMatic, Ashwin Navin, David Barker, Emma Newman, Advertising, Big Data, France, Germany, Italy, Smart TV, Streaming, UK

Finecast extends TV reach with new UK ad inventory partners
Apr 7, 2021 – Finecast has extended its UK inventory beyond traditional broadcasters with the onboarding of four new supply partners, Roku, Rakuten, Pluto and YuppTV, enabling advertisers to further extend their reach to consumers.
News categories: Finecast, Harry Harcus, Advertising, Digital TV, Streaming, UK