USA (United States of America) Digital TV News

FreeCast announces advertising partnership with OTTera
Aug 24, 2021 – FreeCast and OTTera have announced that, for the ad inventory managed by FreeCast, the company will begin using OTTera's AdNet+ network as one of its partners, connecting advertisers with targeted opportunities.
News categories: FreeCast, OTTera, Randy Krull, Stephen L. Hodge, Advertising, Content Distribution, Digital TV, Streaming, USA

Five Atlanta TV stations launch NEXTGEN TV broadcasts
Aug 24, 2021 – Television viewers in Atlanta, the seventh-ranked media market in the US, can now experience the future of broadcast television as five local TV stations join together to launch NEXTGEN TV.
News categories: Pearl TV, Meredith, Anne Schelle, ATSC 3, Content Distribution, Digital TV, USA

U.S. video losses slow to 1.5 million in 2Q 2021
Aug 24, 2021 – According to Kagan, subscriber losses at U.S. cable, telco and satellite video service providers in the second quarter of 2021 slowed from the year-ago period to 1.5 million.
News categories: Cable TV, Digital TV, IPTV, Satellite, Streaming, Subscribers, USA

Fox selects Synamedia broadcast solution for Orlando ATSC 3.0 rollout
Aug 24, 2021 – Synamedia has announced that Fox Television Stations will use its broadcast solution, featuring its virtual Digital Content Manager, to support the rollout of ATSC 3.0 in the Orlando, Florida market.
News categories: Synamedia, Fox, Julien Signès, Jeff Roberts, ATSC 3, Content Distribution, Digital TV, USA

U.S. OTT video subscriptions to grow 20% over next five years
Aug 24, 2021 – Parks Associates has announced that the number of OTT subscriptions in the U.S. will increase from nearly 230 million in 2021 to more than 277 million in 2026, an increase of over 20% in five years.
News categories: Parks Associates, Everise, Kristen Hanich, Dave Palmer, Digital TV, Market Research, Streaming, USA

U.S. STB initiative saves consumers $2 billion in energy costs
Aug 23, 2021 – An agreement between the pay TV industry and energy efficiency advocates, led by the CTA, NCTA and CableLabs, has cut energy usage of STBs by more than half in the U.S., since it was established eight years ago.
News categories: NCTA, Consumer Technology Association, Neal Goldberg, Doug Johnson, Cable TV, Digital TV, IPTV, Satellite, Set Top Box, USA

More than half of U.S. adult broadband users watch FAST services on TV
Aug 19, 2021 – TDG estimates that six-in-ten connected TV households now watch a free ad-supported streaming service on TV. YouTube remains the dominant FVOD provider, with FAST services such as Pluto TV and IMDb enjoying growing audiences.
News categories: TDG Research, Doug Montgomery, Digital TV, Market Research, Streaming, USA

NAB Show to require proof of COVID-19 vaccination
Aug 18, 2021 – All attendees and participants at NAB Show 2021 wll be required to provide proof of COVID-19 vaccination. According to the organizers, there is a strong eagerness among the NAB Show community to return in person.
News categories: NAB Show, COVID-19, Digital TV, NABShow, USA

Major U.S. pay TV providers lost ~1,230,000 subscribers in 2Q 2021
Aug 17, 2021 – Leichtman Research Group (LRG) has found that the largest pay-TV providers in the U.S. lost about 1,230,000 net video subscribers in 2Q 2021, compared to a pro forma net loss of about 1,505,000 in 2Q 2020.
News categories: Leichtman Research, Bruce Leichtman, Broadband, Cable TV, Digital TV, Satellite, Streaming, Subscribers, USA