Digital TV News: Google Ad Manager

Brightcove adds Google Ad Manager support
Feb 27, 2024 – Brightcove (NASDAQ: BCOV) is entering into a strategic partnership with Google to enhance its Ad Monetization service by supporting customers that use Google Ad Manager.
News categories: Brightcove, Google Ad Manager, Marc DeBevoise, Advertising, Content Distribution, Digital TV, Streaming, Worldwide

Norigin Media launches white-label FAST app solution
Jan 22, 2024 – Norigin Media has announced a white-label solution for content owners who want to easily launch D2C linear or FAST channels on Smart TV platforms including Samsung Tizen, LG webOS and Android TV.
News categories: Norigin Media, Ajey Anand, Apps, Content Distribution, Digital TV, Streaming, Worldwide

Harmonic adds Google and Equativ to its ad-tech ecosystem
Sep 13, 2023 – Harmonic (NASDAQ: HLIT) has announced that it is expanding its targeted advertising ecosystem through partnerships with ad tech platforms Google Ad Manager and Equativ.
News categories: Harmonic, Equativ, Google Ad Manager, Gil Rudge, Advertising, Content Distribution, Digital TV, IBC2023, Streaming, Worldwide

Imagine Communications partners with Google for TV advertising
Sep 13, 2023 – Imagine Communications has announced a partnership with Google Ad Manager, enabling broadcasters and TV operators to run campaigns while ensuring consistent ad placement on all delivery platforms.
News categories: Imagine Communications, Google Ad Manager, Rob Malcolm, Advertising, Digital TV, IBC2023, Worldwide

Bitcentral linear streaming solution integrates Google DAI
Jul 17, 2023 – Bitcentral has integrated Google dynamic ad insertion (DAI) into its ViewNexa linear streaming service to provide more monetization opportunities in linear and live streaming.
News categories: Bitcentral, Google, Greg Morrow, Advertising, Content Distribution, Digital TV, Streaming, Worldwide

Brightcove launches ad monetization service for media companies
Mar 7, 2023 – Brightcove (NASDAQ: BCOV) has launched Brightcove Ad Monetization, enabling media companies to better monetize their live and VOD content with improved yield optimization.
News categories: Brightcove, Marc DeBevoise, David Beck, Michael Dorf, Advertising, Digital TV, Worldwide

Pearl TV adds digital monetization capabilities to NEXTGEN TV
Oct 18, 2022 – Pearl TV has announced expanded support for digital video advertising technology in its Web TV platform, RUN3TV, bringing digital advertising capabilities equivalent to the web and connected TV.
News categories: Pearl TV, RUN3TV, Anne Schelle, Robert Folliard, Adam Helfgott, Advertising, ATSC 3, Digital TV, NABShow, Smart TV, USA

VIZIO announces first certified OAR technology partners
Jul 1, 2021 – VIZIO (NYSE: VZIO) has announced that LTN, Beachfront, FreeWheel, INVIDI, Google, Adcuratio and Extreme Reach are compliant with Open Addressable Ready (OAR) specifications and are certified to enable OAR campaigns.
News categories: VIZIO, Zeev Neumeier, Malik Khan, Ben Abbatiello, Stefan Maris, Bruce Anderson, Peentoo Patel, Advertising, Digital TV, Smart TV, Streaming, USA

Reshet 13 selects Kaltura to power D2C streaming service
Feb 9, 2021 – Kaltura has been selected by Israeli broadcaster Reshet 13 to upgrade its direct-to-consumer video service. Reshet 13 will benefit from Kaltura's advanced video technology, along with hosting on Amazon Web Services (AWS).
News categories: Kaltura, Reshet 13, Nuno Sanches, Gal Goren, Advertising, Content Distribution, Digital TV, Israel, Streaming