Digital TV News: Anne Schelle

Pearl TV and MediaTek launch 'FastTrack to NEXTGEN TV' reference platform
Apr 19, 2022 – Pearl TV and MediaTek have launched 'FastTrack to NEXTGEN TV,' a program that accelerates and streamlines the path for adoption of NEXTGEN TV technology by consumer electronic makers producing smart TVs and related devices.
News categories: MediaTek, Pearl TV, Alfred Chan, Anne Schelle, ATSC 3, Digital TV, Middleware, NABShow, Semiconductor, Smart TV, USA

Pearl TV launches RUN3TV hybrid TV platform for NEXTGEN TV
Apr 19, 2022 – Pearl TV has launched its RUN3TV web platform, enabling broadcasters to offer a hybrid TV service to their OTA viewers. RUN3TV was built to support NEXTGEN TV, otherwise known as ATSC 3.0, with integrated support for two-way web interactivity.
News categories: Pearl TV, Anne Schelle, Kerry Oslund, Robert Folliard, ATSC 3, Content Distribution, Digital TV, NABShow, USA, UX

NEXTGEN TV showing increasing consumer interest and purchase intent
Mar 30, 2022 – According to research conducted by Magid, NEXTGEN TV advertising, including Dolby commercials from a marketing campaign which debuted on local TV stations across the U.S., is resonating strongly with consumers.
News categories: Pearl TV, Dolby, Magid, Anne Schelle, Mathias Bendull, ATSC 3, Digital TV, Market Research, USA

NEXTGEN TV coalition highlights industry momentum at CES
Jan 5, 2022 – The coalition of U.S. broadcasters transitioning to NEXTGEN TV has applauded the plans announced during CES 2022 by Hisense and MediaTek, and new field test data recently achieved by Sony at the 'Motown 3.0 Open Test Track' in Detroit.
News categories: Pearl TV, MediaTek, Hisense, Sony Electronics, Anne Schelle, Alfred Chan, ATSC 3, CES2023, Digital TV, In-Car, Semiconductor, Smart TV, USA

NEXTGEN TV launches in Houston, Texas
Dec 7, 2021 – Television viewers in Houston, the eighth-largest TV market in the United States, can now experience the future of broadcast television as 10 local TV stations have now launched NEXTGEN TV.
News categories: Pearl TV, Nexstar Media, Anne Schelle, Brett Jenkins, Ralph Rendon, ATSC 3, Content Distribution, Digital TV, USA

Four Hartford TV stations launch NEXTGEN TV
Oct 12, 2021 – Hartford viewers can now find four channels over-the-air with NEXTGEN TV: TEGNA's WCCT (CW, channel 20) and WTIC (FOX, channel 61), Meredith's WFSB (CBS, channel 3), and Nexstar's WTNH (ABC, channel 8).
News categories: Pearl TV, TEGNA, Nexstar, Anne Schelle, Kurt Rao, ATSC 3, Content Distribution, Digital TV, USA

Five Atlanta TV stations launch NEXTGEN TV broadcasts
Aug 24, 2021 – Television viewers in Atlanta, the seventh-ranked media market in the US, can now experience the future of broadcast television as five local TV stations join together to launch NEXTGEN TV.
News categories: Pearl TV, Meredith, Anne Schelle, ATSC 3, Content Distribution, Digital TV, USA

NEXTGEN TV expands to 11 stations in Phoenix
Jul 14, 2021 – As the first market in the U.S. to experience NEXTGEN TV when it launched in 2018, audiences in the Phoenix area can now enjoy an expanded roster of 11 local stations delivering the next generation broadcast technology.
News categories: Pearl TV, E.W. Scripps, Univision Communications, Anne Schelle, Brian Lawlor, Greg Coburn, ATSC 3, Content Distribution, Digital TV, USA

Sacramento TV stations launch NEXTGEN TV
Jul 8, 2021 – Six Sacramento TV stations (KOVR, KCRA, KQCA, KTXL, KXTV and KUVS) have banded together to launch NEXTGEN TV. Sacramento is the first city in Northern California to launch a commercial NEXTGEN TV service.
News categories: Pearl TV, Anne Schelle, Ariel Roblin, Kurt Rao, ATSC 3, Content Distribution, Digital TV, USA