Digital TV News: Anne Schelle

Phoenix Model Market adds second TV transmitter
Jul 8, 2020 – KASW-TV (CW) has launched an ATSC 3.0 TV transmitter in the Phoenix Model Market. Phoenix now has two ATSC 3.0 transmission towers whose licenses are approved by the FCC and the facilities are on-air.
News categories: Pearl TV, Scripps, FOX, Phoenix Model Market, Anne Schelle, Brian Lawlor, Richard Friedel, ATSC 3.0, Content Distribution, Digital TV, USA

Sinclair Broadcast joins Pearl TV broadcast business organization
Feb 6, 2020 – Pearl TV has welcomed Sinclair Broadcast Group (Nasdaq: SBGI) as the organization’s ninth member, a move that boosts the reach of Pearl-member stations to nearly half of all broadcast television stations in the United States.
News categories: Pearl TV, Sinclair Broadcast, Anne Schelle, Chris Ripley, ATSC 3.0, Digital TV, USA

LG introduces ATSC 3.0-enabled OLED TVs in USA
Jan 8, 2020 – LG, co-developer of the ATSC 3.0 next-generation television standard, is ushering in the era of NEXTGEN TV with the introduction of six advanced new LG OLED TV models equipped to receive new services with enhanced content, pictures and sound.
News categories: LG Electronics, Tim Alessi, Gordon Smith, Anne Schelle, Madeleine Noland, ATSC 3.0, CES2021, Digital TV, Middleware, Smart TV, USA

Synamedia joins Phoenix Model Market NEXTGEN TV initiative
Jan 6, 2020 – Synamedia has announced that it has entered a partnership with Pearl TV to join the Phoenix Model Market Initiative. Synamedia will provide encoding expertise and services and build future ATSC 3.0 applications based on market needs.
News categories: Synamedia, Pearl TV, Dave Longaker, Anne Schelle, ATSC 3.0, CES2021, Content Distribution, Digital TV, USA

Phoenix Model Market adding 2nd NEXTGEN TV transmission site and SFN
Oct 14, 2019 – The Phoenix Model Market partners and Pearl TV have announced a second transmission facility for NEXTGEN TV in Phoenix that will power a Single Frequency Network (SFN) once licenses are approved by the FCC and the facilities are on-air.
News categories: Pearl TV, Scripps, Dave Folsom, Anne Schelle, Brian Lawlor, ATSC 3.0, Content Distribution, Digital TV, NABShow, Terrestrial, USA, UX

'NEXTGEN TV' announced as go-to-market name for ATSC 3.0
Sep 26, 2019 – The CTA has announced 'NEXTGEN TV' as the go-to-market name for ATSC 3.0 technology. The association also unveiled a NEXTGEN TV logo for devices meeting newly developed ATSC 3.0 interoperability test specifications.
News categories: Consumer Technology Association, Gary Shapiro, Gordon Smith, Anne Schelle, John Taylor, ATSC 3.0, Digital TV, Set Top Box, Smart TV, Terrestrial, USA

Build-out plans announced for Next-Gen TV in top 40 U.S. TV markets
Apr 8, 2019 – At the 2019 NAB Show, a broad coalition of broadcast television station groups announced plans to deploy Next-Gen TV in the 40 largest U.S. TV markets by the end of 2020. The market-driven effort builds on the testing and rollouts that have already taken place.
News categories: Pearl TV, Anne Schelle, ATSC 3.0, Digital TV, NABShow, USA

Phoenix Model Market to add second transmission site and SFN broadcasts
Apr 4, 2019 – The Phoenix Model Market project will soon expand beyond a single Next-Gen TV transmission tower to include an additional Single Frequency Network (SFN) station, to help broadcasters evaluate the benefits of SFN transmissions.
News categories: Pearl TV, Phoenix Model Market, Anne Schelle, ATSC 3.0, Content Distribution, Digital TV, USA

Next-Gen TV audience measurement pioneered in Phoenix Model Market project
Apr 4, 2019 – Five audience measurement firms are working to help Phoenix broadcasters understand the capabilities of Next-Gen TV, providing information that will someday help viewers tailor the programming they want to watch and enable broadcasters and advertisers to reach viewers with messages that will interest them.
News categories: Pearl TV, Phoenix Model Market, Anne Schelle, Chuck Shuttles, Steve Davis, Scott L. Brown, Joe Winograd, Raj Patel, Advertising, ATSC 3.0, Big Data, Digital TV, USA