Digital TV News: Conviva

Conviva data shows double digit streaming growth worldwide
May 19, 2022 – Global streaming grew 10% globally, including continued growth in mature markets like North America (5%) and Europe (9%), during the first quarter of 2022 as compared to Q1 2021, according to the latest State of Streaming report from Conviva.
News categories: Conviva, Keith Zubchevich, Digital TV, Market Research, Streaming, Worldwide

Conviva announces streaming audience measurement standard
May 16, 2022 – Conviva is to unveil a streaming audience measurement standard to be released for general availability at CES 2023. The expansion is in partnership with premium streaming providers using Conviva’s real-time cloud sessionization technology.
News categories: Conviva, Keith Zubchevich, Advertising, Big Data, CES2023, Digital TV, Streaming, Worldwide

Strong streaming growth in Europe continues
Mar 21, 2022 – Streaming adoption throughout Europe continues to grow at a rapid pace, according to Conviva. While Europe as a whole experienced a 20% increase in streaming viewership, Southern and Western Europe saw roughly double that growth with 44% and 34%, respectively.
News categories: Conviva, Keith Zubchevich, Digital TV, Europe, Market Research, QoE, Streaming

Conviva data signals global streaming slowdown
Feb 2, 2022 – Streaming adoption has slowed, showing just a 1% increase in North America in the final quarter of 2021, according to a report from Conviva. The global market followed suit, growing just 7% year-on-year in Q4 2021.
News categories: Conviva, Keith Zubchevich, Digital TV, Market Research, Streaming, Worldwide

Social presence and engagement key to streaming growth
Dec 7, 2021 – Roughly 80% of social engagement for streaming platforms comes from Instagram, with TikTok close behind thanks to accounts like Netflix growing by more than a million followers each month in 2021, according to a report from Conviva.
News categories: Conviva, Keith Zubchevich, Digital TV, Market Research, Social TV, Streaming, Worldwide

Streaming in Asia continues to grow
Nov 16, 2021 – Despite predictions of a 'pandemic peak', streaming adoption continues to gain ground worldwide and Asia is no exception, experiencing 46% Y-o-Y growth in Q3 2021 according to the 'Q3 2021 State of Streaming: Asia' report from Conviva.
News categories: Conviva, Keith Zubchevich, Asia, Digital TV, Market Research, Streaming

Conviva releases Q3 State of Streaming report
Nov 4, 2021 – Despite predictions of a 'pandemic peak,' streaming adoption continues to gain ground in almost every single region quarter after quarter, according to the Q3 2021 State of Streaming report from Conviva.
News categories: Conviva, Keith Zubchevich, Digital TV, Market Research, Streaming, Worldwide

Conviva expands into advertising audience measurement
Oct 20, 2021 – Conviva has announced the availability of its technology and real-time data to enable end-to-end advertising audience measurement for its publisher customers and their ecosystem partners.
News categories: Conviva, Keith Zubchevich, Advertising, Big Data, Digital TV, Streaming, Worldwide

39% of U.S. OTT viewers access video services for specific content
Oct 12, 2021 – Data from Parks Associates reveals that three out of the top five factors that drive OTT service subscriptions involve content and that the inability to find relevant content is a top reason for consumers leaving a service.
News categories: Parks Associates, Paul Erickson, Nick Cicero, Digital TV, Market Research, Streaming, USA